FPinfomart.ca adds radio to media intelligence portfolio

Tue Jul 14, 2009 8:40am EDT
 
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Canada`s most comprehensive media monitoring service now bigger, faster,
stronger
TORONTO--(Business Wire)--
FPinfomart.ca, the largest electronic resource of Canadian news and business
information products today announced the addition of radio monitoring to
complement its growing list of sources. FPinfomart.ca is a one stop resource for
media monitoring, financial and corporate data -and offers a complete, online
media monitoring product covering print, newswires, blogs, and broadcast in a
single integrated platform. 

The broadcast content offering is now complete with the addition of radio
content. FPinfomart.ca, covers more than 4,600 sources from coast to coast and
internationally, along with the authoritative company profiles for which the
Financial Post DataGroup is renowned. 

"Adding radio to our growing list of sources gives Canadian business even
greater access to information," says Warren Cable Vice President, E-Commerce,
Canwest Digital Media. "In a time when corporate reputation is fluid and news is
found from a vast array of sources it`s even more important to find an efficient
and thorough solution to tracking corporate and competitive information. With
FPinfomart.ca it`s now faster, more convenient and available all in one place." 

Radio monitoring complements the existing FPinfomart.ca portfolio resulting in a
comprehensive broadcast monitoring with access to 77 Canadian television
stations in near real time, unlimited summary notes from 30 of Canada`s largest
radio stations, plus an additional 100 radio stations available for monitoring
on an ad-hoc basis. Clients will also be able to order full transcripts or audio
files from their radio summary notes. 

Clients can keep up-to-date on the continuously-updating content most relevant
to them by visiting the site throughout the day, by subscribing to the Alert
service, or by using RSS feeds of custom searches. Clients set up their own
searches for more precise results and can tailor and change keywords for instant
results. 

In June FPinfomart.ca upgraded its search engine to FAST Enterprise Search
making archive searching at least 5-times faster. Users immediately noticed
significant improvement to the speed of the FPinfomart.ca service after launch
of this upgrade especially in Archives searching. 

For more than 23 years, FPinfomart.ca has been an indispensible resource for
information professionals, business communicators, knowledge workers,
researchers - anyone who needs timely, reliable, in-depth news and business
information. FPinfomart tools are available by subscription or on a pay-per-use
basis. To check out an online demo visit http://www.fpinfomart.ca/demo/. 

FPinformat.ca products, services and tools include:

Media Monitoring provides clients with convenient web-based access to full-text
news, business sources and blogs including major Canadian and international
dailies and newswires, regional community papers, TV and radio transcripts, and
specialty trade journals and magazines and the ability to browse the latest
newspapers and set up Personal Profiles to automatically monitor sources every
day for specific keywords. 

Media Analysis encompasses a suite of tools which helps analyze the tone of
articles written on a particular topic, assess the size of the audience reading
about that topic, and quantify the impact of the media coverage - allowing
clients to research any companies, products, trends and issues relevant to their
business needs. 

Broadcast Monitoring allows clients to monitor Canadian television 24x7.
FPinfomart.ca currently monitors 77 Canadian channels in both official languages
now fully integrated with all of FPinfomart.ca profiles and alerts whether as
text transcripts, video or audio files. 

FPinfomart.ca Archives provide retroactive access to full-text sources, going
back as far as two decades. Search options include simple keyword searching, a
user-friendly Advanced Search, and for those familiar with advanced search
logic, a flexible Expert Search interface. 

FPinfomart.ca Mobile application is custom-built for mobile devices and allows
users to search, retrieve, receive and forward content from the FPinfomart.ca
database using a hand-held mobile device. 

FP Advisor provides access to detailed information about Canadian public and
private companies, company directors, archival financial information, special
analytical tools, and a lead list generator. 

Managed Profiles are the optimum solution for precise, targeted access to
strategic news and business intelligence. Includes dependable, same-day delivery
of Canadian and international news, combined with a sophisticated
"human-engineered keyword filter" which ensures only relevant information is
delivered. 

Infomart Direct is a full "unfiltered" feed of selected Canadian news sources
and is an ideal solution for companies scanning broad range of sources and
topics daily, or for organizations preferring in-house data-filtering (using
client's own staff) for reasons of security. 

FPinfomart.ca is a division of Canwest Publishing Inc. 

About Canwest Global Communications Corp.

Canwest Global Communications Corp. (www.canwest.com), (TSX: CGS and CGS.A,) an
international media company, is Canada's largest media company. In addition to
owning the Global Television Network, Canwest is Canada's largest publisher of
paid English language daily newspapers and owns, operates and/or holds
substantial interests in conventional television, out-of-home advertising,
specialty cable channels and web sites in Canada, New Zealand, Australia,
Turkey, Indonesia, Singapore, the United Kingdom and the United States. 



Canwest Publishing
Phyllise Gelfand, Director of Communications, 416-442-2936
pgelfand@canwest.com

Copyright Business Wire 2009

 

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