Bluenog Selects Feintuch Communications as Agency of Record

PISCATAWAY, N.J. and NEW YORK, July 6 /PRNewswire/ -- Bluenog, an enterprise
software and solutions company based in Piscataway, N.J., has named Feintuch
Communications its agency of record.

The selection was announced by Bluenog Co-Founder and Chief Operating Officer
Scott Barnett, following the PR launch of Bluenog ICE(TM) 4.5, the latest
version of the company's award-winning flagship commercial product.

"We needed a firm that understood the nuances of the open source community as
well as the complexities of Bluenog ICE, an Integrated Collaborative
Environment of content management, portal and business intelligence software,"
said Mr. Barnett. "The team at Feintuch Communications really gets it and
they are committed to helping us spread the word and increase sales."

The Feintuch Communications Bluenog team is headed up by Henry Feintuch,
president, and Steph Johnson, senior vice president.

"Bluenog is breaking new ground with its pre-integrated suite of Enterprise
2.0 applications that organizations use to create rich Internet applications
and manage dynamic website content in an extremely cost-effective manner,"
said Mr. Feintuch. "We are working closely with the company's management team
to produce a smart and strategic public relations campaign that reaches a
broad range of companies that can benefit from this disruptive technology."

About Bluenog

Bluenog is an enterprise software and solutions company. Our award winning
flagship product, Bluenog ICE, is the only Enterprise 2.0 application
development platform built on pre-integrated open source content management,
collaboration, presentation and reporting projects. It is an Integrated
Collaborative Environment that leverages the latest Web 2.0 technologies,
unifies security and administration and readily integrates with existing
systems. Leading organizations rely on ICE to manage dynamic website content,
and to build and deploy Rich Internet Applications (RIA) such as self-service
portals faster and at a lower cost. Bluenog Solutions Group meets our
customers' unique challenges by combining commercial and open source software
into pragmatic solutions. Headquartered in Piscataway, N.J., Bluenog is also
a Red Hat, Oracle and Actuate partner. For more information, visit
www.bluenog.com.

About Feintuch Communications
Feintuch Communications (www.feintuchcommunications.com), based in New York
City, is a strategic relations firm with decades of experience in developing
and implementing successful public relations programs for organizations of all
types and sizes - from emerging companies to non-profits, associations and the
Fortune 500. The firm specializes in B-to-B and B-to-C programs with a focus
in technology, financial services, healthcare/life sciences and advertising
and media. Its vision is to provide the expert service, experienced counsel
and hands-on support that clients need to meet their business objectives.

Bluenog ICE is a trademark of Bluenog.

This release is available online in the Feintuch Communications media room at
www.feintuchcommunications.com.

SOURCE Feintuch Communications

Henry Feintuch, Feintuch Communications, +1-212-808-4901,
henry@feintuchpr.com