CCID Consulting Analyzes Nokia's Move on Acquiring Symbian

BEIJING, July 9 /Xinhua-PRNewswire/ -- CCID Consulting, China's leading
research, consulting and IT outsourcing service provider, and the first
Chinese consulting firm listed in Hong Kong (Hong Kong Stock Exchange:
HK08235), analyzes Nokia's move behind the Symbian acquisition.
On June 24, Nokia announces the acquisition of Symbian's part stocks,
valuing at euro 264 million, which makes Nokia Symbian's exclusively-invested
holding company. The intention of Nokia's acquisition is obvious: improving
Symbian's global influence so as to strengthen Nokia's leading position in
smart phone field.
In 2007, global telecom industry and Internet service industry have
undergone obvious changes, with convergence in communications and internet
industries becoming increasingly significant. As Symbian's largest
shareholder,
Nokia faces its competitors such as traditional enterprises Microsoft and Palm
in smart phone OS field and new forces such as Google and Apple in
communications field. How to exploit the advantages of Symbian camp, and make
more and more terminal manufacturers use Symbian OS become the key to Nokia's
success in the global smart phone market. At this content, the acquisition
improves Nokia's layout in the smart phone OS field.
Firstly, Nokia's acquisition will inhibit traditional OS manufacturers'
growth tendency such as Microsoft and Palm. In 2008Q1, only 21.25 million
smart phones with Symbian OS were sold worldwide, but in 2007Q4, 220 million
smart phones with Symbian OS were sold worldwide, which reviewed a significant
downslide trend. In order to turn this unfavorable situation, Nokia announces
the acquisition of Symbian; meanwhile, Nokia cooperates with AT&T, LG
Electronics, Motorola, NTT DOCOMO, Samsung, Sony Ericsson, TI and Vodafone to
establish Symbian's foundation so as to drive development. This action will be
helpful to Symbian's global popularization, and the participations of AT&T and
TI are also helpful to Symbian's development in the highly potential American
market.
Secondly, this acquisition will reply the challenge from Google and Apple.
With the convergence tendency of telecom industry and Internet industry, IT
giants such as Google and Apple has set foot in the communications field.
Taking iPhone as an example, its exquisite industrial design and humanized
operation interface has brought new philosophy to the smart phone field.
Facing new forces' impact, another strategy of Nokia's acquisition is the
exemption of Symbian OS's patent royalty. Through this strategic
implementation, Symbian will acquire support from third party software, which
will become more important in the 3G era and widens the gap with Google and
Apple.
In a word, because of acquiring Symbian and setting up Symbian foundation
and exempting Symbian's user charge, Microsoft and Palm tolling OS faces
unprecedented challenges. Because of these actions, Nokia strangles Google and
Apple's potential growing space in communications field and Nokia's advantage
in smart phone field will be more evident.
About CCID Consulting
CCID Consulting Co., Ltd. (hereinafter known as CCID Consulting), the
first Chinese consulting firm listed in the Growth Enterprise Market of the
Stock Exchange (GEM) of Hong Kong (stock code: 8235.HK), is directly
affiliated with China Center for Information Industry Development (hereinafter
known as CCID Group). Headquartered in Beijing, CCID Consulting has so far set
up branch offices in Shanghai, Guangzhou, Shenzhen, Wuhan and Chengdu, with
over 300 professional consultants after many years of development. The
company's business scope has covered over 200 large and medium-sized cities in
China.
Based on major areas of competitiveness: industrial resources, information
technology and data channels, CCID Consulting provides customers with public
policy establishment, industry competitiveness upgrading, development strategy
and planning, marketing strategy and research, HR management, IT programming
and management. CCID Consulting's customers range from industrial users in
electronics, telecommunications, energy, finance, automobile, to government
departments at all levels and diversified industrial parks. CCID Consulting
commits itself to becoming the No. 1 advisor for enterprise management, the
No.
1 consultancy for government decisions and the No. 1 brand for informatization
consulting.
For more information, please contact:

Cynthia Liu
Coordinating Manager
CCID Consulting Co., Ltd.
Tel: +86-10-8855-9080
Email: liuyan@ccidconsulting.com

SOURCE CCID Consulting Co., Ltd.

Cynthia Liu, Coordinating Manager, CCID Consulting Co., Ltd.,
+86-10-8855-9080, or liuyan@ccidconsulting.com