From the Amazon Rainforest to a Smoothie Near You, Planet Smoothie Expands Superfoods...
From the Amazon Rainforest to a Smoothie Near You, Planet Smoothie Expands
Superfoods Menu Selection
In Partnership with Sambazon, Planet Smoothie is First to Market with New
Amazon Energy Smoothie.
ATLANTA, July 6 /PRNewswire/ -- Planet Smoothie, home of the original "pure"
Acai smoothie, announces today its partnership with Sambazon, the Acai global
leader, to launch three new smoothie flavors in a limited-time offer: Amazon
Energy, Amazon Cherry, and Jungle Fruit Fuzion. Superfood smoothies -- made
from the powerful Acai berry and the newly discovered Amazon Cherry -- pack a
punch of nutrients and powerful benefits for every lifestyle.
Planet Smoothie is answering consumer demand for the healthiest and best
tasting smoothies on the planet with the addition of the following menu items
at all participating locations:
-- Amazon Energy is made with Sambazon's Amazon Cherry and organic
Acai Berry "Amazon Energy" Drink, which is 100 percent
natural. Loaded with Vitamin C and rich in antioxidants, this smoothie
is enhanced with the rainforest botanicals guarana and yerba mate for
energy. Planet Smoothie is the first smoothie concept to launch the
Amazon Energy smoothie.
-- Amazon Cherry is the newest superfood discovery. Known for its
distinctively creamy and refreshing taste, Amazon Cherry has 10 times
the amount of Vitamin C in orange juice with less sugar. Its
antioxidant
power boosts immunity and combats stress.
-- Jungle Fruit Fuzion contains two Amazon superfruits, Acai and Amazon
Cherry. The smoothie contains two times the antioxidants of
blueberries
and 10 times the amount of Vitamin C found in orange juice.
All three creations are available for a limited time, from July 1 through
October, at all participating Planet Smoothie locations. Each distinctive new
smoothie includes the same fresh ingredients that have made Planet Smoothie a
lifestyle destination for more than 13 years.
"We place a strong emphasis on educating our customers about the nutritional
benefits of the products we offer," says Chris Morocco, CEO of Petrus Brands
which owns Planet Smoothie. "This rollout is consistent with our aggressive
strategy to set a new industry standard where consumers can find literally
some of the healthiest products on the planet. Sambazon has been an
outstanding partner for Planet Smoothie and we are thankful for their
continued support of Planet Smoothie."
Planet Smoothie is also expanding this promotion outside its locations with
the use of Facebook and Twitter. Throughout the limited-time offer, Planet
Smoothie will be offering followers and fans the opportunity to win free
smoothies and to play interactive games testing the knowledge of Acai.
Facebook users that are looking for the perfect gift to send to family and
friends this summer can send the gift of virtual superfruit smoothies from
Planet Smoothie. To send your favorite smoothie, check out the Planet
Smoothie Facebook gift application.
For more information about winning free smoothies this summer check out
www.facebook.com/planetsmoothie and www.twitter.com/planetsmoothie.
About Planet Smoothie
Planet Smoothie is among the top smoothie concepts in the country, serving
real fruit smoothies infused with vitamins and nutrients for active,
occasion-driven consumers. In 2007, Planet Smoothie was recognized by
Restaurant Business as a "Future 50" concept, one of the fastest growing up
and coming concepts in the country. Planet Smoothie was named one of the
"Sweet 16" in the 2008 Fast Casual Movers and Shakers list as a brand that
sets itself apart in the dessert, beverage and yogurt category. Planet
Smoothie currently operates more than 125 locations. For more information,
visit www.planetsmoothie.com.
About Sambazon
Sambazon is the global leader in Acai. Founded in 2000 as the first company
to bring the antioxidant-rich Acai berry from the Amazon to North America,
Sambazon's mission is to deliver high quality organic Acai products to the
planet. Sambazon's product line of Organic Acai Juices, Frozen Acai Smoothie
packs and Sorbets, Acai Supplements and Energy Drinks are enjoyed by
world-class athletes and health-conscious consumers everywhere. Sambazon is
also the leader among organic foods and sustainable agriculture. In November
of 2006, Sambazon was named a winner of the Secretary of State's Award for
Corporate Excellence for helping to create worldwide awareness and demand for
the Acai fruit. Sambazon pioneered the first of its kind Fair Trade and
Certified Organic supply chain of Acai which benefits thousands of local
families and protects the biodiversity of the Amazon Rainforest through
sustainable agriculture. Sambazon is the largest vertically integrated
supplier and marketer of Acai products, controlling every step of the
manufacturing process to ensure sustainable and organic origin of the fruit as
well as the highest level quality, nutrition, and taste. To learn more about
Sambazon Acai and creating positive change in the Amazon and beyond please
visit www.sambazon.com.
SOURCE Planet Smoothie
Kelly Ronna, Trevelino/Keller Communications Group,
kronna@trevelinokeller.com, +1-404-214-0722, X107, for Planet Smoothie
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