ArcSoft Print Creations Powers Brother's CreativeCenter

Print Creations Online Powers New U.S. Website
FREMONT, Calif.--(Business Wire)--ArcSoft, Inc. announced today that ArcSoft Print Creations(TM)
Online is now powering Brother International Corporation's new
CreativeCenter website.

ArcSoft Print Creations combines many print project applications
in one great user experience. Applications include templates for
greeting cards, photo calendars, album pages, and more. The user can
print projects at home or in the office to share with family and
friends. Each project choice is packed with a full set of
professionally designed templates and layouts that users can
personalize with their own photos and messages.

"We are delighted to work with Brother for this tremendous new
website," said Michael Downs, ArcSoft Vice President of Marketing and
Business Development. "Through our collaboration, we are able to
provide Brother with a complete print project solution and bring
customers an easy-to-use and versatile online application."

"This is an important and highly visible initiative for Brother
and our customers. ArcSoft's Print Creations enables us to provide a
world class online creative site which gives our customers the
capability for creating and printing greeting cards, calendars, and
photo album pages. Users can enjoy our one-stop resource center for
free photo projects--all printable on their Brother color inkjet
printer, Brother color laser printer or Brother color Multi-function
Center machine," stated Matt Hahn, Brother's U.S. Director of
Marketing for Supplies/Accessories.

ArcSoft(R) Print Creations Key Features on Brother's
CreativeCenter website allows customers to:

-- Choose from 100s of professionally-designed, creative
templates

-- Design and print greeting cards using their own digital photos
and personal messages

-- Design and print their own photo album pages

-- Personalize a wall or desk calendar with their digital photos

-- Keep track of important events by using the interactive Photo
Calendar creator

About ArcSoft

ArcSoft, Inc. is an industry leading software developer of
multimedia technologies and applications across desktop and embedded
platforms. Working closely with major OEM manufacturers, ArcSoft
offers a full line of imaging and video solutions that enhance the
features, performance, and user experience of mobile phones, digital
cameras, optical drives, personal computers, and consumer electronics
devices. For further details, visit www.arcsoft.com.

About Brother

Bridgewater, New Jersey is the corporate headquarters for Brother
in the Americas, from Canada to Argentina. It has fully integrated
sales, marketing services, manufacturing, research and development
capabilities located in the U.S. In addition to its headquarters in
Bridgewater, New Jersey, Brother has facilities in California,
Illinois, Massachusetts and Tennessee, as well as subsidiaries in
Ohio, Canada, Brazil, Chile, Argentina and Mexico. For more
information you can visit the web site at www.brother.com.

All rights reserved. ArcSoft and the ArcSoft logo are registered
trademarks of ArcSoft, Inc. ArcSoft Print Creations is a trademark of
ArcSoft, Inc. All other products and companies named herein are
trademarks of their respective owners.

ArcSoft, Inc.
Michael Downs, 510-440-9901 ext. 316
mdowns@arcsoft.com

Copyright Business Wire 2008