Better Homes and Gardens Calls for Entries for Annual Home Improvement Challenge

Contest in Conjunction With Wells Fargo Asks Americans to Share
Their Home Improvement Projects
DES MOINES, Iowa--(Business Wire)--
Better Homes and Gardens, the country's leading enthusiast
magazine reaching more than 39 million people monthly, and Wells Fargo
& Company today announce the start of the 2008 Home Improvement
Challenge. The annual contest continues an 86-year tradition of seeing
first-hand how America tackles home improvement projects. Better Homes
and Gardens editors award the most innovative efforts in eight
categories. Entries are accepted through January 31, 2009.

The Grand Prize Winner of the 2008 Home Improvement Challenge will
receive $40,000 in cash and will be featured in Better Homes and
Gardens. Entries for projects of any size and scope are accepted in
the following categories: additions, bath, decorating, exterior face
lifts, green improvements, kitchen, outdoor improvement, projects
under $5,000 and renovation. One winner in each category will be
awarded a $2,500 cash prize.

Visit www.bhg.com/challenge for more details and to enter your
home improvement project.

"Today, consumers want their home to fit their lifestyle, and
reflect their personal design choices. They're also investing in
energy-saving improvements for greener living," said Gayle Butler,
editor in chief, Better Homes and Gardens. "The Home Improvement
Challenge provides us with the opportunity to celebrate and share
innovative projects that help us live better and love our homes even
more."

As the leading sponsor this year, Wells Fargo is the first
financial institution to participate in the Home Improvement Challenge
in its nearly 90-year history. "In today's economy, home equity
financing for home improvement makes sense for a lot of homeowners,"
said Kevin Moss, head of Wells Fargo's Home Equity Group, one of the
nation's leading home equity providers. "We're the first financial
services company to offer a complete home improvement solution - from
funding to online resources to retailer discounts on energy-efficient
and other improvements, and the 2008 Home Improvement Challenge is a
natural fit for us."

To encourage eco-friendly home improvements, consumers who
purchase a new residential photovoltaic solar energy system using
their Wells Fargo home equity loan or line of credit account can
qualify for a $250 Wells Fargo(R) Visa(R) Gift Card. The offer will be
available today through Dec. 31, 2008. For more information, visit
www.wellsfargo.com/homeimprovement.

Close to 5,000 readers entered the 2007 Challenge, representing
more than $150 million in home improvement investments. The winner of
last year's Home Improvement Challenge will be featured in the
September issue of Better Homes and Gardens, on sale August 19.

In addition to lead sponsor Wells Fargo, other 2008 Home
Improvement Challenge sponsors include BEHR(R) and Renuzit(R)
TriScents(TM).

About Wells Fargo & Company

Wells Fargo Bank, N.A. is a subsidiary of Wells Fargo & Company, a
diversified financial services company with $575 billion in assets,
providing banking, insurance, investments, mortgage and consumer
finance through almost 6,000 stores and the internet (wellsfargo.com)
across North America and internationally. Wells Fargo Bank, N.A. is
the only bank in the U.S., and one of only two banks worldwide, to
have the highest credit rating from both Moody's Investors Service,
"Aaa," and Standard & Poor's Ratings Services, "AAA."

About Better Homes and Gardens

Better Homes and Gardens is America's largest enthusiast magazine
brand, fueling and satisfying readers' desire for improving their home
and their lives. With a circulation of 7.6 million and a readership of
more than 39 million, Better Homes and Gardens is a vibrant
down-to-earth guide for the woman who is passionate about her home and
garden and all they encompass.

Wells Fargo & Company
Mary Berg, 415-947-3886
mary.berg@wellsfargo.com
or
For Better Homes and Gardens
Lisa Bagley, 212-551-7189
lisa.bagley@meredith.com

Copyright Business Wire 2008