Lenovo Dives into Sub-Notebook Computing with its First Consumer "Netbook"
IdeaPad S10 Combines Tiny Technology, High Fashion and Extreme
Portability
RESEARCH TRIANGLE PARK, N.C.--(Business Wire)--
Lenovo today announced it is entering the "netbook" PC market with
the new IdeaPad S10 netbook PC. Lenovo designed the super-slim,
super-small IdeaPad S10 to complement a customer's primary PC or as a
first-time, introductory PC purchase. The IdeaPad S10 allows users to
perform simple activities such as dive the Internet, check and write
emails, listen to music and run basic applications. Lenovo also plans
to introduce netbook models designed specifically for students and
educators. Approximately one-inch thin with models weighing just over
two pounds, the IdeaPad S10 netbook typifies thin and light design.
"IdeaPad netbooks are the latest in a string of recently announced
Lenovo products, designed specifically for consumers worldwide and
developed through our heritage of technological innovation and
exceptional engineering," said Liu Jun, senior vice president,
Consumer Business Group, Lenovo. "As rapidly as the technology
changes, today's consumers are looking for mobile products that
feature the best of basic computing functions in an extremely compact
and affordable form, and Lenovo designed the IdeaPad netbooks for that
purpose."
Consumer demand for netbooks is growing rapidly around the world.
IDC forecasts worldwide shipments of ultra-low cost notebooks rising
from just 430,000 units in 2007 to 9.2 million in 2012(1).
Additionally, analysts are predicting that one of the fastest growing
areas for netbooks is the education market.
A Palette Full of Style, Color and Convenience
The 10.2-inch screen IdeaPad S10 netbook comes in flavors of
classic white and bold black as well as a glossy ruby red. For a
comfortable, more natural computing experience, Lenovo designed the
keyboard to be 85 percent of the size of a full-function notebook PC's
keyboard, and an energy-efficient LED backlit display helps provide
longer battery life than traditional displays.
For easy connection to the Internet, the IdeaPad S10 netbook
includes WiFi and also has an Express Card slot so users can enable
the IdeaPad S10 for optional high speed mobile broadband(2)
connectivity. To optimize the social networking experience, the
IdeaPad S10 comes with tools such as a built-in web camera for video
messaging, and its two USB ports and a 4-in-1 multicard reader make
connecting other devices and transferring photos, music and videos
simple. The IdeaPad S10 netbook comes equipped with Microsoft Windows
XP.
Using the Intel(R) Atom(TM) processor, the IdeaPad S10 netbook
provides basic notebook functionality as a user's secondary PC. Lenovo
offers the IdeaPad S10 in two configurations, with one having 512 MB
of memory and an 80 GB hard drive and the second configuration having
1 GB of memory and a 160 GB hard drive. The processing performance and
storage make the IdeaPad S10 ideal for accommodating a variety of
data, from a user's digital music inventory to a student's homework
assignments and more. Lenovo engineered the IdeaPad S10 netbook to
reduce the heat emitted on key contact areas such as the bottom of the
PC, the palm rest and the keyboard. Additionally, Lenovo's OneKey(TM)
Rescue System(3)helps users recover data at the touch of a button
should a system error or virus occur.
Pricing and Availability(4)
The IdeaPad S10 netbook PC will be available beginning in early
October, and prices start at $399. The IdeaPad S10 netbook will be
available through leading retailers, Lenovo business partners and
www.lenovo.com.
About Lenovo
Lenovo (HKSE: 992) (ADR: LNVGY) develops, manufactures and markets
high-quality, secure and easy-to-use technology products and services
worldwide and is dedicated to building the world's most innovative
personal computers. Formed by Lenovo Group's acquisition of the former
IBM Personal Computing Division, Lenovo's heritage in both emerging
and developed markets has resulted in a New World Company business
model where ideas, operations and resources are borderless and mobile.
With four operational hubs in Beijing, Raleigh, Singapore and Paris,
Lenovo has major research centers in Yamato, Japan; Beijing, Shanghai
and Shenzhen, China; and Raleigh, North Carolina. For more
information, see www.lenovo.com.
(1) IDC. Worldwide Ultra-Low Cost Notebook 2008-2012 Forecast, Doc
#212030, May 2008.
(2) WWAN Service: Requires user to purchase mobile broadband card.
Requires separate agreement with select third party service provider,
and is subject to credit approval and applicable service
agreement/terms, rate plan and coverage maps of the provider. Service
is available in select metropolitan markets, not available in all
areas. Service provider, not Lenovo, is solely responsible for
service. Lenovo customers may be contacted after purchase to activate
service. Special credit and tenure restrictions and additional charges
may apply to international roaming. A network connection, third-party
software, additional hardware, and/or subscription to a third-party
service may be required for certain solutions/applications. Additional
restrictions apply. Offer subject to change.
(3) One Key(TM) Rescue System requires Windows XP and recovers to
factory default settings unless user enables recovery to when last
data saved. AnitVirus requires a minimum of 1 GB of memory.
(4) Prices do not include tax or shipping and are subject to
change without notice and is tied to specific terms and conditions.
Reseller prices may vary. Price does not include all advertised
features. All offers subject to availability. Lenovo reserves the
right to alter product offerings and specifications at any time
without notice.
Lenovo
Kristy Fair, 919-257-6329; krisfair@lenovo.com
Copyright Business Wire 2008
© Thomson Reuters 2009 All rights reserved




