WoodPellets.com Heats Up Biomass Sector with $11 Million in Funding from Leading Investors

New Capital, Ongoing Organizational Growth and Strategic Partnerships Drive
Leadership in the Wood Pellet Fuel Market
GOFFSTOWN, N.H.--(Business Wire)--
WoodPellets.com, formerly PelletSales.com, the nation's leading independent
distributor and direct-to-consumer retailer of wood pellet heating fuels, today
announced it has successfully completed an $11 million financing led by Monitor
Clipper Partners. .406 Ventures, the lead investor in the Company`s previous
financing, also participated. WoodPellets.com will use the capital to continue
its rapid business expansion through a series of strategic initiatives.

Since its founding in 2006, WoodPellets.com has revolutionized the way wood
pellets are delivered. The market`s increasing recognition of wood pellets as a
cost-effective, environmentally-friendly and domestically-produced heating
source has made biomass heat the fastest growing sector of the U.S. residential
heating market. WoodPellets.com`s broad supply base and sophisticated logistics
platform ensure that consumers have reliable, low-priced access to wood pellets,
while also enabling wholesale supply to businesses. In addition to its online
sales model, WoodPellets.com has created a network of partnerships with other
industry leaders, from stove retailers to environmental agencies, to meet the
needs of all stakeholders in the alternative energy sector. As a result, the
Company and its affiliates are helping to drive widespread awareness and
adoption of wood pellet heating solutions.

Over the past 12 months, WoodPellets.com has grown its business significantly
and accomplished many important milestones, including:

* Organizational Growthand Expansion - WoodPellets.com experienced a more than
five-fold revenue growth in 2008, driven largely by referrals from existing
customers and its network of affiliated stove retailers. The Company has
continued to grow rapidly in 2009, showing another four-fold increase in sales
in the first two quarters. The Company continues to expand its reach beyond its
core Northeast market into new regions, including parts of the Midwest, Pacific
Northwest and Mid-Atlantic.
* Extended Affiliate and Partner Program - WoodPellets.com has built strong
relationships with a growing number of industry-leading fuel providers and
heating systems retailers. The Company has expanded its purchases to a network
of more than 25 production facilities in the U.S. and Canada, and is working
with approximately 150 pellet stove retailers to co-market wood pellets with
pellet stoves, pellet boilers and pellet furnaces.
* Strategic Re-Branding - The Company, which was originally known as
PelletSales.com, recently renamed itself WoodPellets.com and launched the
toll-free phone line - 1-800-PELLETS.

"WoodPellets.com provides a unique delivery approach supporting the adoption of
wood pellet heating," said Adam Doctoroff, Partner at Monitor Clipper Partners.
"We believe that specialized distribution businesses, specifically those in
rapidly expanding markets, have the opportunity to grow quickly if supported by
world-class management, proprietary logistics systems and sufficient capital.
WoodPellets.com`s strong leadership team, innovative approach, and unique
knowledge of the industry made the Company a very compelling investment."

"From the time we met the Company, we saw great potential in WoodPellets.com and
have been pleased with its growth and impact on the market," said Liam Donohue,
co-founder and Partner at .406 Ventures. "The Company has solidified its
position as a leading innovator in alternative energy and we anticipate it will
continue to shape this market."

"With this new capital, we can continue to innovate our delivery methods,
strategically grow our business and advance the adoption of this cost effective
and environmentally sustainable energy resource," said Jon Strimling, founder
and president of WoodPellets.com. "We are looking forward to making wood pellets
available via bulk delivery, so that wood pellet heat is as easy to use as oil
or gas. .406 Ventures has been incredibly helpful to us in rapidly scaling both
our online and offline business operations. We are looking forward to tapping
into Monitor Clipper Partners` extensive experience in developing distribution
businesses as well."

The Series A lead investor, .406 Ventures, has a successful history helping to
build technology-enabled businesses in emerging markets. Monitor Clipper
Partners brings extensive middle-market business management and development
expertise to WoodPellets.com. In connection with the investment, Adam Doctoroff
will join Jon Strimling; Liam Donohue; Thad Hill, CCO of Calpine Corporation;
and Ben Miller, managing director at Cummins Generator Technologies on the
Company`s Board of Directors.

About WoodPellets.com

WoodPellets.com, through its wide network of partners and affiliates, has
rapidly become the nation's leading independent distributor and
direct-to-consumer retailer of renewable heating fuels. Using a proprietary,
patent-pending technology and delivery platform, WoodPellets.com is enabling
fast, easy and cost-effective access to wood pellets in bagged and bulk form
across the United States and Canada. The Company provides retail delivery
throughout the East Coast and in selected areas of the Midwest and Pacific
Northwest as well truckload delivery nationwide. WoodPellets.com has an
extensive network of more than 25 manufacturing sources, 50 distribution centers
and hundreds of affiliated retailers.

About Monitor Clipper Partners

Monitor Clipper Partners is a Cambridge-based investment firm that currently
manages over $2 billion in assets. It was formed in 1998 and makes private
equity investments in middle market buyouts and later-stage growth companies.
For more information, please visit www.monitorclipper.com.

About .406 Ventures

.406 Ventures (".406") is a venture capital firm focused on investing in
market-innovative growth technology and services companies being built by the
finest entrepreneurs. .406 focuses primarily on early stage, IT and services
companies in sectors where the partners have unique domain expertise, a
successful track record, and established networks -- IT Security;
Technology-enabled Business Services; Digital Media; IT Infrastructure;
Next-Generation Enabling Technologies. More information can be found at
www.406ventures.com.

WoodPellets.com
Jennifer Nickulas, 603-263-2913
jnickulas@pelletsales.com
or
Racepoint Group
Shannon Breen, 781-487-4607
sbreen@racepointgroup.com

Copyright Business Wire 2009