Heartland, Inc. Announces Grand Opening of Heartland Steel's New Manufacturing and Warehousing Facility

Heartland, Inc. Announces Grand Opening of Heartland Steel's New Manufacturing
and Warehousing Facility

MIDDLEBORO, Ky., Nov. 3 /PRNewswire-FirstCall/ -- Heartland, Inc. (OTC
Bulletin Board: HTLJ) today announced that Heartland Steel, the company's
steel warehousing subsidiary, celebrated the grand opening of its new
state-of-the-art warehousing and distribution facility and office space in
Washington Court House, Ohio. On October 29th the Company hosted an open
house which allowed the community and local business leaders to tour the
58,000 square foot facility.

"The grand opening of our new headquarters was a tremendous event for
Heartland and the local community and marked the successful end to a year long
process," said Randy W. Frevert, President, of Heartland Steel. "This facility
in its fully operational form is an impressive site that we are proud to
display. Given the success that Heartland Steel has enjoyed to date in 2009,
we are excited to see how this versatile facility further contributes to our
growth in this region. With our marketing and sales initiatives now fully
deployed we are well positioned to expand our service reach and accelerate
towards profitability.

"Our exceptional team is committed to establishing Heartland Steel as the best
in service, support and quick response to the needs of our customers,"
concluded Mr. Frevert. "We'd like to thank this Washington Court House
community for their support and we look forward to serving them as a leading
local business."

About Heartland, Inc.

Heartland, Inc. is a diversified company with businesses in steel warehousing
and fabrication and petroleum retail and wholesale operations. Mound
Technologies is a full service structural and miscellaneous steel fabricator
located in Springboro, Ohio. Lee Oil Company services and sells over 40
million gallons of petroleum product annually through a combination of retail
and wholesale operations. Heartland Steel, Inc. is a new venture which
operates a structural steel service center in Washington Court House, Ohio.

Forward-Looking Statements

Statements contained in this news release, which are not historical facts, are
forward-looking statements, as that term is defined in the Private Securities
Litigation Reform Act of 1995. Amounts herein could vary as a result of market
and other factors. Such forward-looking statements are subject to risks and
uncertainties which could cause actual results to differ materially from those
currently anticipated due to a number of factors, which include, but are not
limited to, factors discussed in documents filed by the Company with the
Securities and Exchange Commission from time to time.

SOURCE Heartland, Inc.

Investor Relations, Paul G. Henning, Cameron Associates, +1-212-554-5462,
Paul@cameronassoc.com