Target Has Students Covered with All of the Latest Back-to-School and Back-to-College...

Target Has Students Covered with All of the Latest Back-to-School and
Back-to-College Trends
Exclusive Designer Collections, Wide Product Assortment and Affordable Prices
are Ideal for Budget-Conscious Families

MINNEAPOLIS, July 10 /PRNewswire-FirstCall/ -- Families everywhere are gearing
up for the busy Back-to-School and Back-to-College season. Target(R) makes it
easy and affordable for students and their parents to buy all the must-haves
before that first homeroom bell rings. From school supplies and trendy
fashions, to high-design dorm room decor and high-tech gadgets, Target has the
pulse on what's hot among today's style-conscious kids, teens and young adults
as well as the right prices for their budget-minded parents.

"At Target we know that the Back-to-School and Back-to-College season can be
hectic for families," says Kathee Tesija, executive vice president, Target.
"We strive to make it easy for families by offering the convenience of
one-stop shopping and a wide product assortment of affordably priced and
stylish products that meet students' needs from kindergarten through college."

Target offers discerning students several exclusive collections across the
school supplies, fashion and dorm design categories. Beginning this month,
Italian artist and Tokidoki founder Simone Legno brings his cool,
anime-inspired notebooks, binders, highlighters and backpacks to Target.

On the fashion front, boys and young men can get a fresh fall wardrobe at
bargain prices with new designs from the Shaun White 4 Target collection. The
recently launched Dror for Target(R) collection, a limited time only
collection by famed designer Dror Benshetrit, offers a variety of
multi-functional and space-saving solutions for dorms sure to get straight
"A"s from college co-eds.

In addition to exclusive designer collections, Target continues to offer a new
and exciting range of products that will make a splash with students. Target
trend-spotters have covered all of the bases from fashion to school supplies;
and, thrifty parents can feel good about getting their kids the latest styles
at prices that will not break the bank.

Back-to-School Trend Forecast
Fashion
This fall children want clothing that reflects all of the latest trends. Girls
want to dress up in zippered 80s style leggings and rock-inspired T-shirt and
vest combos from Xhilaration(R), available for $8.99. Boys will channel
workwear-inspired looks from Cherokee. Denim still reigns supreme in the
hallways with embellishments and appliques for girls and vintage and
distressed styles for boys from Mossimo(R) for Target(R), available from
$12.99.

School Supplies, Organizational Tools & Backpacks
School supplies are reinterpreted this season with an eco-chic spin that is
light on the planet and the wallet. Target carries adorable Ecogear Organic
Cotton Ecozoo backpacks in animal shapes for the youngest students for $29.99
and totes made of reclaimed juice pouches for $9.99 for sophisticated tweens
and teens.

Technology
Gadgets and the newest computer accoutrements are important for kids in and
out of the classroom. Economical Microsoft computer accessories, available for
under $20, help kids tackle their homework while Flip Mino HD video cameras
and Skullcandy iPod docks bring technology and entertainment at kid-sized
prices.

Gearing Up While Giving Back -- Take Charge of Education
In addition to providing Back-to-School necessities, Target helps ensure
schools nationwide are financially able to offer students the best possible
education. Take Charge of Education(R) is a school fundraising initiative that
offers families, teachers and community members an easy way to designate an
eligible K-12 school of their choice nationwide and have Target donate up to
one percent of their REDcard(SM) purchases.

Subject to Take Charge of Education program rules. See Target.com/tcoe or
call 1-800-316-6142 for details REDcard(SM): Target(R) Visa(R) Credit Card,
Target Credit Card(SM) and Target Check Card(SM). Subject to application
approval.

Back-to-College Trend Forecast
Undergraduates want to express their individuality, independence and fiscal
smarts not only with their fashion but with their dorm decor as well. Target
provides stylish solutions to make the most of small spaces and budgets
in-store and online at Target.com.

Fashion
College students are looking for an eclectic mix when it comes to fashion this
fall. Women on campus will turn heads in bold colors and graphic bohemian
patterns on maxi dresses and tissue weight T-shirts, and young men will
express their free spirits in western-style shirts and graphic hoodies, all
from Mossimo for Target, available from $12.99 to $24.99. Students can live
the athlete lifestyle with hooded sweatshirts, T-shirts and shorts from C9 by
Champion(R).

Dorm Room Furniture & Accessories
Dorm rooms may be small, but co-eds are still looking to live large on a dime.
This season students are after furniture and dorm accessories that pull double
duty and stretch their decor dollars with chic, modern furniture, bedding and
accessories from the Dror for Target collection and dual function pieces like
sofa beds, fit for lounging and sleeping. Students can also shop Target.com
for extended lines of Back-to-College bedding with prices under $30.

Gadgets & Appliances
Today, dorm rooms double as kitchens, offices and recreation rooms. Students
can make the most of a small space with just a few essential gadgets and
appliances. A KalorikSunny Morning 10-cup coffee maker for $24.99 means plenty
of fuel for late night study sessions. After all of the papers are written and
exams are handed in, roommates can score cheap thrills watching blockbuster
hits on a compact Sceptre Naga 23-inch flat screen television for $299.99

Beauty & Basics
This year, parents and their college-bound freshman will continue to look for
ways to save money, especially on everyday beauty and cleaning products.
Inspired by tabloid journalism, the Soap & Glory, bath, body and beauty
collection, available exclusively at Target, is the go-to budget solution for
students looking to have fun while they pamper.

Teens can get all of the latest fashion-inspired makeup looks for less with
Target prestige beauty collections JK Jemma Kidd, NP Set and Pixi by Petra as
well as tools and makeup from the exclusive Sonia Kashuk Beauty line. Further
savings can be found throughout the store with the new private label up & up
brand. Phasing into stores and Target.com through late September, the line
features nearly 800 products spanning more than 40 categories including
healthcare, beauty and cleaning. Students can count on up & up to provide
exceptional values on everything from shampoo and conditioner to laundry
detergent and trash bags.

Conquering the Back-to-School To-Do List -- TargetLists(SM)
Making a smooth transition to school and college is a trend that never goes
out of style. To simplify Back-to-School and Back-to-College shopping, Target
offers TargetLists, a multi-occasion gift and shopping list-making tool
designed to make shopping fun and efficient. Using in-store kiosks or
accessing online at Target.com/targetlists, students and parents can browse
products, create Back-to-School lists, add items and share lists with family
and friends. These lists allow parents and students to organize their needs
ensuring that they stay on track and on budget.

Learn more about Back-to-School and Back-to-College offerings at
Target.com/kids and Target.com/college.

About Target
Minneapolis-based Target Corporation (NYSE: TGT) serves guests at 1,699 stores
nationwide and at Target.com. Target is committed to providing a fun and
convenient shopping experience with access to unique and highly differentiated
products at affordable prices. Since 1946, the corporation has given 5 percent
of its income through community grants and programs like Take Charge of
Education. Today, that giving equals more than $3 million a week.

SOURCE Target

Jeremy Berger of Kaplow, +1-212-221-1713; or Target Communications,
+1-612-696-3400