Ifbyphone, JumpForward Announce Partnership

Strategic Agreement Combines Leading Voice Applications With
Communications-Based Sports Relationship Management Solution
CHICAGO--(Business Wire)--
Ifbyphone, the telephone application platform company, and
JumpForward, the on-demand sports-relationship-management (SRM)
solutions provider, jointly announce a partnership today to deliver a
comprehensive communications solution for high school athletes and
college coaches that unifies the athletic recruiting process as never
before.

JumpForward provides a converged on-demand communications platform
that empowers high school athletes and parents to navigate and
streamline the entire athletic recruiting and communications process.
High school athletes are able to search detailed information for free
on more than 2,500 colleges and 55,000 college coach's e-mails and
phone numbers. From their Unified Communications Dashboard, athletes
can instantly call college coaches by clicking the "Start Call"
button, powered by Ifbyphone, while each call placed is automatically
tracked.

For college coaches, JumpForward's on-demand SRM solution
automatically tracks, manages and organizes calls placed by college
coaches to prospect high school athletes.

"Calling potential high school student-athletes is a core activity
within the athletic recruiting process," said Chris Higgins, a former
NCAA Division I college coach. "JumpForward enables college coaches to
seamlessly collaborate among one other, while automatically tracking,
managing and organizing each call placed. It's truly
innovative--transforming a simple phone call and wrapping an
intelligent recruiting application around it."

Ifbyphone combines Web and voice services upon which breakthrough
solutions like JumpForward's can be built. Ifbyphone provides a
sophisticated Interactive Voice Response (IVR) platform from which it
offers click-to-call, toll-free numbers and voice-broadcast services
directly and through more than 200 resellers.

"The breadth and elegance of JumpForward's SRM solution is truly
spectacular," said Ifbyphone CEO Irv Shapiro. "We're proud to partner
with forward-thinkers like those at JumpForward who grasp the power of
Ifbyphone applications to help them serve an area of obvious need,
such as fostering communications for student athletes and college
coaches."

The intelligent Ifbyphone application first calls the athlete's
designated number and then dials the college coach's phone--keeping
the student athlete's number private.

This powerful combination of JumpForward's SRM solution and
Ifbyphone's platform eliminates time spent searching for college
coaches' phone numbers and allows high school athletes to focus more
on contacting the coaches--while being assured that the privacy of
their phone numbers is preserved.

Calling college coaches is by far one of the most critical
communication steps within the collegiate athletic recruiting process.
Many collegiate athletic affiliations, such as the NCAA, require that
phone calls placed to college coaches be made only by the high school
athlete and not by marketing or agent recruiting services. Since the
initial relationship between a college coach and athlete has to be
built over the phone, JumpForward provides high school athletes and
parents with a powerful recruiting tool and eliminates the costly
marketing or recruiting services.

To guide high school athletes through phone conversations they
have with college coaches, JumpForward provides a calling question
bank of more than 60 questions a high school athlete may want to ask
the college coach. This feature also allows athletes to save responses
and notes from their calls with coaches.

Ifbyphone's Shapiro said the agreement with JumpForward is the
latest of several his company expects to reach to expand distribution
channels for its applications. Other potential partners can click on
www.Ifbyphone.com to learn more about the company's partnership
programs.

About Ifbyphone

Ifbyphone is a hosted telephone application platform company that
provides small and medium-sized businesses (SMBs) an easy means to
increase their customer conversations and drive sales--without the
high cost and complexity typically associated with building
interactive voice response systems. Leveraging Ifbyphone's extreme
usability, web developers, interactive marketers and customer service
professionals can quickly create everything from simple Click-to-Call
links on Web pages and e-mail to sophisticated call-routing and
interactive-marketing solutions-transforming telephones into powerful
tools to increase leads, improve sales and enhance customer
experience. Ifbyphone's solutions are available directly to SMBs and
through a network of direct marketing resellers. For more information,
click to speak to a sales professional or visit the Ifbyphone Web
site.

About JumpForward

Headquartered in Chicago, JumpForward is a team of former NCAA and
NAIA athletes and former NCAA college coaches dedicated to leveraging
the power of the internet to deliver one of the most innovative
on-demand sport-relationship-management (SRM) solutions designed
specifically for athletes, high school athletic directors, club teams,
and college coaches. For more information, please visit the company's
website at www.jumpforward.com

for Ifbyphone
Amy Hesser, +1 312-933-8324
amy.hesser@comunicano.com
or
for JumpForward
Sarah Bilek, +1 773-355-9552
sarah.bilek@jumpforward.com

Copyright Business Wire 2008