Oregon Winery Posts Record Earnings for 2007

SALEM, Ore., May 16 /PRNewswire-FirstCall/ -- Willamette Valley Vineyards
(Nasdaq: WVVI) produced its highest earnings to date despite significant
constraints on inventory. Revenues increased 12% to $16,710,927, net earnings
by 31% to $1,686,661 and diluted earnings per share to 34 cents -- up from 26
cents in the prior year.
"These historical results were due principally to our winemaking and sales
teams working closely together to organize pre-orders and ship when the wine
was ready to release," said Jim Bernau, winery founder and president, "during
2007, we received orders in excess of our supply of Pinot Noir and Gris."
The Company sold approximately 153,000 cases of wine in 2007 of which
115,000 were winery produced. Bernau noted, "Our Oregon distribution
department, Bacchus Fine Wines, sold about 38,000 cases of purchased
out-of-state wines. Bacchus Fine Wines is a successful, boutique distributor
of fine wines from around the world."
The 2007 harvest is expected to yield approximately 134,000 cases of
winery produced wines.
"Our employee and shareholders deserve to raise a glass of Pinot Noir in a
toast to their collective success tonight," said Bernau, "but don't get too
excited; we are expecting the fine wine market to slow during this economic
downturn. In fact, sales in the first quarter of 2008 are weaker than the
prior year's first quarter sales for the following principle reasons:
inventory outages of three Pinot Noir products and distributors ordering in
smaller quantities to reduce their inventory levels possibly to improve their
cash position anticipating a weak economy and substantially higher fuel costs.
Restaurant customers with whom winery management is in contact are reporting
less revenue than the prior year. Management believes this weakness could be
temporary as additional, new Pinot Noir inventories are aging and sales of the
Company's wines from its distributors' warehouses to their customers are up
nationally for the first quarter by 12%."
The winery's 10k was filed late due to the following:
-- After the first stages of the audit are complete, the tax provision
must be prepared by an accounting firm independent of the Company's
auditors and then audited by the Company's auditors. The completed
financials then are reviewed by the audit firm's concurring partner,
and then undergo a final review by the firm's senior partner. Time lag
between these different stages of review caused delay.

-- During the auditors' concurring partner final review, additional
testing procedures were deemed required. The testing was related to
new accounting system for the Wholesale Dept., Bacchus Fine Wines. Due
to difficulties during the implementation of the system, the Company
needed to hire an independent CPA to perform a detailed reconciliation
of cash receipts ensuring sales and revenues were recorded in the
correct fiscal period. Additionally, the auditors required all Bacchus
products, wines purchased for resale, to be costed according to its
original purchase price (FIFO). To this end, Company employees
reviewed thousands of invoices going back four years to ensure the
price paid was accurately entered into the new accounting system giving
an on-hand inventory value at year end according to that FIFO standard.
This additional level of detail resulted in a $287,000 (6%) increase in
finished goods inventory value, demonstrating the Company's previous
practice was conservative.

-- The demand on the auditors' time from other clients produced a time lag
between the completion of the Company's work and their review.

Forward-looking statements in this release are made pursuant to the safe
harbor provisions of the Private Securities Litigation Reform Act of 1995, and
are identified by such words and phrases as "expects,", "thinks," "believes,"
"anticipates" and words of similar import. Such forward-looking statements
are subject to risks and uncertainties and actual results could differ
materially from those projected. Such risks and uncertainties include, but
are not limited to: availability of financing for growth, availability of
adequate supply of high quality grapes, successful performance of internal
operations, impact of competition, changes in wine broker or distributor
relations or performance, impact of possible adverse weather conditions,
impact of reduction in grape quality or supply due to disease, impact of
governmental regulatory decisions and other risks.
Willamette Valley Vineyards, Inc. is Oregon's leading producer of Pinot
Noir and is headquartered at its Estate Vineyard near Turner, Oregon.
Willamette Valley Vineyards common stock is traded on NASDAQ (Symbol: WVVI).

WILLAMETTE VALLEY VINEYARDS, INC.
Statement of Operations
For the Years Ended December 31,

2007 2006

Net revenues $16,710,927 $14,916,072
Cost of goods sold 8,430,802 7,963,437
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Gross margin 8,280,125 6,952,635

Selling, general and administrative expenses 5,554,062 4,678,228
------------ ------------
Income from operations 2,726,063 2,274,407
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Other income (expenses):
Interest income 79,814 59,736
Interest expense (107,768) (169,643)
Other income 22,722 16,895
------------ ------------
(5,232) (93,012)
------------ ------------

Income before income taxes 2,720,831 2,181,395

Income tax provision 1,034,170 889,621
------------ ------------

Net income $ 1,686,661 $ 1,291,774
------------ ------------

Basic net income per common share $0.35 $0.27
------------ ------------

Diluted net income per common share $0.34 $0.26
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SOURCE Willamette Valley Vineyards

Jim Bernau of Willamette Valley Vineyards, 1-800-344-9463