Togo's Pastrami Sandwich Guarantee Proves Successful; Continues Through November 17th With Free Bag of Chips

Togo's Pastrami Sandwich Guarantee Proves Successful; Continues Through
November 17th With Free Bag of Chips
Togo's Proves Pastrami Quality Better than Competition - Now Pastrami with
FREE Bag of Chips

SAN JOSE, Calif., Nov. 4 /PRNewswire/ -- Togo's Eateries, Inc., the California
sandwich chain known for its delicious made-to-order big and meaty sandwiches
announced today its unprecedented "Better than a Breadwich" Pastrami Guarantee
promotion has received overwhelming consumer support. Togo's Pastrami
Guarantee which began September 23rd, boasted any guest who didn't like Togo's
Hot Pastrami Sandwich better than the other guys' pastrami "breadwich" could
get their money back. Due to the popularity of the promotion and to thank
their loyal pastrami fans, Togo's will continue the Pastrami Guarantee through
November 17th( )and will give all their loyal Togo's fans a free bag of chips
when they purchase their next Pastrami sandwich. A coupon will be distributed
to all Togo's Sandwich Club members, Facebook Fans and followers on Twitter.

Tony Gioia, Togo's Chairman and Chief Executive Officer stated, "Togo's
quality is superior to those 'breadwiches' the other guys serve, and we
weren't afraid to put our money where our mouth is. Obviously, with over
95,000 hot pastrami sandwiches sold this month, our consumers have confirmed
we do a better pastrami sandwich," he proclaimed. "Togo's Pastrami sales rose
25% over the first three weeks of the promotion with only a handful of
redemption claims".

"Our Better than a Breadwich campaign has been so successful, we are looking
at extension possibilities into 2010," said Renae Scott, Vice President of
Branding and Marketing. "The campaign really got our restaurant teams excited
to prove our Pastrami is the best. They rallied around the promotion and
really delivered on our promise."

Guests can visit www.togos.com, sign-up to become a Togo's Sandwich Club
member and receive a coupon via e-mail. Coupon good for one free bag of chips
with purchase of a regular hot pastrami sandwich from November 3rd-17th, 2009.

About Togo's Eateries, Inc.
Togo's Sandwiches, the California sandwich chain known for its delicious
freshly prepared made-to-order sandwiches for people on the go, has delivered
delicious and healthy food since 1971. Headquartered in San Jose, California,
Togo's has 242 franchised locations across the West Coast. Togo's uses only
the freshest and most flavorful ingredients to prepare made-to-order
sandwiches, salads and salad wraps. For more information, please visit
http://www.togos.com/.

SOURCE Togo's Eateries, Inc.

Linda Duke, +1-415-492-4534, duke@dukemarketing.com, for Togo's Eateries,
Inc.