Strata Signs Agreement With University of Alberta for Bitumen Recovery Technology

CALGARY, ALBERTA, Jul 10 (MARKET WIRE) --
Strata Oil & Gas Inc. ("Strata") (OTCBB: SOIGF) has entered into an
option agreement with the University of Alberta for the exclusive
Canadian license to the technology relating to "Steam-Over-Solvent
Injection for Heavy-Oil Recovery in Fractured Reservoirs" described in
part in the Canadian patent application "Hydrocarbon Recovery Process for
Fractured Reservoirs" (serial no. 2,639,997).

The technology has been developed by researchers at the University of
Alberta to extract bitumen from fractured carbonates.

"The carbonate-hosted bitumen resources of Alberta are the next frontier
in the North American oil industry. Like oil sands two decades ago,
carbonates represent an enormous and relatively untapped petroleum
resource," said Manny Dhinsa, President of Strata.

Strata owns 100% of the world-class Cadotte Project in the Peace River
region of Alberta, a projected 56,000 barrel-per-day operation with an
expected production life of more than 20 years and a discounted
net-present-value of $1.2 billion.

"According to lab research, this novel extraction technology results in
much faster recovery and could yield up to 80%-95% compared to less than
20% with conventional techniques," says Mr. Dhinsa.

The technology is easily implemented using established equipment and
extraction materials. It is also environmentally-friendly in that it
allows for material-recycling and reduced thermal treatment.

"The reason we entered into this option agreement for the exclusive
Canadian license is not just to test the technology on our Cadotte
Project, but also because we believe the technology might be applied
successfully to the entire carbonate-hosted bitumen triangle, which
comprises 26% of Alberta's 1.7 trillion barrel bitumen resource."

About Strata Oil & Gas

Strata Oil & Gas Inc. is a Canadian junior exploration company focused on
carbonate-hosted bitumen deposits in the Peace River area of Alberta,
Canada. Strata's current total land holdings consist of approximately
112,692 acres with 111,692 acres (approximately 165 sections) being
located in the Peace River area.

About TEC Edmonton

TEC Edmonton helps transform high-tech discoveries into viable business
opportunities. Through our business services, TEC Edmonton provides
assistance with technology evaluation, intellectual property protection,
business plan development, marketing research, corporate management and
funding preparation. A unique not-for-profit enterprise, TEC Edmonton is
a joint venture between Edmonton Economic Development Corporation (EEDC)
and the University of Alberta.

Strata Oil & Gas is a trademark of Strata Oil & Gas Inc. This
announcement contains forward-looking statements which involve risks and
uncertainties that include, among others, limited operating history,
risks related to petroleum exploration, limited access to operating
capital, and other factors which may cause the actual results,
performance or achievements of the Company to be materially different
from any future results, performance or achievements expressed or implied
by such forward-looking statements. All statements made herein concerning
the foregoing are qualified in their entirety by reference to the
Pre-Feasibility Study which has been filed with the SEC. More information
is included in Strata's filings with the Securities and Exchange
Commission which may be accessed through the SEC's web site at
http://www.sec.gov.

Contacts:
Strata Oil & Gas Inc.
Investor Relations
(403) 668-6539 or Toll Free: 1-800-488-0032
Website: www.strataoil.com

TEC Edmonton
Nadia Andersen
Communications and Marketing Manager
(780) 492-1865
Email: nadia.andersen@TECedmonton.com
Website: www.TECedmonton.com

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