Axis Three Launches Portrait 3D Face Simulation Module

Surgeons Can Dramatically Improve the Patient Experience for Nose, Chin, Cheek,
and Jaw Procedures with Axis Three`s 3D Surgical Simulation Software
SEATTLE, BOSTON & BELFAST, Northern Ireland--(Business Wire)--
At Plastic Surgery 2009, Axis Three (www.axisthree.com), the leader and pioneer
of 3D surgical simulation tools for the cosmetic surgery industry, today
introduced its Portrait 3D Face Simulation Module, the Company`s latest
innovation in its 3D surgical simulation technology. For years, board-certified
plastic surgeons have used Axis Three`s Portrait 3D Surgical Simulation Platform
to show patients undergoing breast procedures a more accurate visualization of
the surgical outcome prior to surgery. Now, surgeons currently using Axis
Three`s Portrait 3D for breast procedures can extend its value to patients
undergoing face procedures. Furthermore, surgeons who specialize in face
procedures can also experience this significant asset in their consultations.

"Our technology delivers the most precise interactive 3D simulation experience
to help surgeons build patient confidence before going into surgery," said Paul
Moffett, Director of Engineering for Axis Three. "Developed with surgeon input
by our team of 3D experts, our breast product has set the standard in 3D
simulation. Our new face module is the next step in our roadmap of powerful
tools designed to help surgeons create positive patient experiences and maximize
patient satisfaction post-surgery."

"I approach every patient consultation with the goal of helping the patient feel
good about herself. Portrait 3D has already helped me accomplish this in breast
procedures by showing the patient what she will look like after surgery," said
Dr. Gregory Albert, M.D., of Delray Beach, Fla. "That improves the consultation
process immensely. Using Portrait 3D for face procedures will be just as
valuable in creating this positive patient experience, and I am already testing
the new module out in my consultations."

"At Axis Three, we strive to help surgeons create a satisfying experience for
patients as they make complicated choices about cosmetic surgery procedures,"
said Alicia Recupero, Vice President of Marketing for Axis Three. "Generating
patient awareness is a key part of this process. We arm surgeons with extensive
marketing support so they can show patients the innovative technology available
to help them make the right decision prior to surgery."

Axis Three`s surgical simulation offerings are intuitive, straightforward, and
easy to navigate. They also leverage functional input from leading U.S.
board-certified plastic surgeons. The Company`s revolutionary Tissue Behavior
Simulation (TBS) technology allows surgeons to combine a patient`s individual
body attributes with specific implants from manufacturers' catalogues, for more
accurate visualizations of results prior to surgery. Through an exclusive
licensing agreement, Axis Three has integrated patented image-capture technology
developed by Siemens with its own proprietary software to create a powerful,
flexible, and intuitive platform that can be tailored to a variety of surgical
needs.

Axis Three`s Portrait 3D Face Simulation Module will address a wide range of
face procedures, including nose (rhinoplasty), chin/jowl liposuction, chin
augmentation, cheek implants, jaw, brow lift, blepharoplasty, dermabrasion,
chemical peel, fillers, and botox. Modules for the first applications-nose,
chin, cheek, and jaw-will be commercially available beginning in November 2009.
Surgeons currently using Axis Three`s breast module can add the face module for
$10,000, and the face product will also be sold separately for new customers at
a list price of $30,000. As part of this package, Axis Three has also introduced
a new camera, the XS-200, a small desktop unit specifically optimized to capture
the face topology with a minimal hardware footprint.

About Axis Three

Axis Three is the leader and pioneer of advanced surgical simulation tools
utilizing the world`s first simulation software based on physics-driven tissue
typing for the plastic surgery marketplace. Axis Three`s flagship product, the
Portrait 3D Surgical Simulation Platform, targets breast procedures. The
Company`s new Portrait 3D Face Simulation Module addresses face procedures
including nose, chin, cheek, and jaw. Future products in development will target
additional face and full-body procedures. Axis Three also offers surgeons
extensive training, support, and marketing materials to educate patients and
drive surgeons` consultation bookings and conversion rates.

Founded in February 2002, Axis Three`s U.S. headquarters are in Boston, Mass.,
with offices in Belfast, Northern Ireland; Los Angeles, Calif.; New York, N.Y.;
Dallas, Texas; and Boynton Beach, Fla. For more information, including product
images, demo, and surgeon and patient testimonials, please visit
www.axisthree.com or call 888.973.9733 (outside the U.S., call 617.273.8496).

for Axis Three
Susan Willson, 617-767-6901
willson.susan@gmail.com

Copyright Business Wire 2009