Pedaling A Healthy Initiative: Mayors Rybak And Coleman Join To Bring Freewheelin...

Pedaling A Healthy Initiative: Mayors Rybak And Coleman Join To Bring Freewheelin Bike Sharing Effort To Minnesota

Twin Cities Team Up With Humana And Bikes Belong For Program To
Support Personal And Environmental Health

Effort Includes 1,000-Bike Donation During Republican National
Convention
MINNEAPOLIS--(Business Wire)--
To kick off Bike to Work Week in the Twin Cities, Humana Inc.
(NYSE: HUM), Bikes Belong and Mayors R.T. Rybak and Chris Coleman took
steps with - or better yet, pedaled - a new initiative today to
residents of Minneapolis and St. Paul, placing the respective cities
on the cusp of an emerging global municipal trend promising to improve
the health of residents and the environment.

The Mayors today unveiled plans for a new city-wide bike-sharing
program called Freewheelin, part of the ongoing efforts of both cities
to support healthy living and environmental sustainability.

The Freewheelin program was developed by Humana in partnership
with bike industry leaders. As part of the multi-pronged initiative,
Humana and the not-for-profit Bikes Belong will bring nearly 1,000
bikes to the Twin Cities during the Republican National Convention in
September. The bikes can be used free of charge by anyone looking for
an alternative to automobiles while the convention is in town.

"Saint Paul and Minneapolis are well known for our healthy
lifestyle and regard for the environment," said Saint Paul Mayor Chris
Coleman. "Bringing the Freewheelin program to our cities puts us at
the national forefront providing a high standard of living and an
environmentally friendly, transit-oriented region."

Minneapolis/St. Paul joins a small group of progressive cities
establishing bike sharing programs. Plans for the Freewheelin program
call for 1,000 of the bikes to be sent to the city for use during the
Republican National Convention. Seventy of those bikes and the
checkout kiosks will remain after the convention and be donated to the
two cities by Humana, as part of an ongoing program to support carbon
emission reduction and healthy active lifestyles. The program will
also establish a lasting legacy and a start to a permanent bike
sharing system in Minneapolis and St. Paul.

"With an expected 45,000 visitors arriving here in early
September, we need to reduce automobile congestion and 1,000 bikes
will help us to achieve that goal," said Minneapolis Mayor R.T. Rybak.
"I will take the lead every afternoon during the convention by riding
Freewheelin bikes with delegates to the Xcel Center. I am also using
this opportunity to inspire local partners to help establish an
ongoing bike share network in Minneapolis."

Freewheelin bike racks will be set up at various points around the
cities, each housing a collection of the program's proprietary bikes,
which are equipped with trip computers. A solar powered kiosk through
which participants can "check-out" a bike to use for things such as
riding to work or doing errands, or simply taking a leisurely spin
will accompany each bike rack.

Once users are finished, they simply return the bike to any
Freewheelin rack in the city. Participants can register for the
program on the Freewheelin website, and use the site to automatically
track things like their mileage, their personal carbon offset and
other health information. Riders simply use a credit card or a
Freewheelin key fob to check the bike out at no charge during the
convention.

"Mayor Rybak and Mayor Coleman and their staffs have helped us
with all facets of this program. The Twin Cities are perfect for
Freewheelin as a majority of the Twin City residents are already avid
cyclists and they are open to embracing new ways of helping improve
the health of residents and the health of the environment," said Lisa
F. Tourville, vice president, Humana. "A healthy body and a healthy
environment work in tandem and initiatives like Freewheelin can help
to improve both."

Humana piloted the Freewheelin program in Louisville, Ky., in 2008
by installing Freewheelin bikes and racks for use by employees free of
charge. More than 2,500 employees registered for the program. Based
upon the success of the pilot, Humana is expanding the program to
other cities, as well as college and corporate campuses across the
country. Bike sharing is a popular alternative used in various
European cities including Paris and Amsterdam to encourage "green" and
congestion-free transportation.

"This is an exceptional opportunity to show how well bicycling
works for short trips in big cities," said Tim Blumenthal, Executive
Director of Bikes Belong. "Considering that 41 percent of all trips in
automobiles are two miles or less, bikes are an ideal alternative."

About Humana

Humana Inc., headquartered in Louisville, Kentucky, is one of the
nation's largest publicly traded health and supplemental benefits
companies, with approximately 11.4 million medical members. Humana is
a full-service benefits solutions company, offering a wide array of
health and supplementary benefit plans for employer groups, government
programs and individuals.

Over its 47-year history, Humana has consistently seized
opportunities to meet changing customer needs. Today, the company is a
leader in consumer engagement, providing guidance that leads to lower
costs and a better health plan experience throughout its diversified
customer portfolio.

More information regarding Humana is available to investors via
the Investor Relations page of the company's web site at
http://www.humana.com, including copies of:

-- Annual reports to stockholders

-- Securities and Exchange Commission filings

-- Most recent investor conference presentations

-- Quarterly earnings news releases

-- Replays of most recent earnings release conference calls

-- Calendar of events (includes upcoming earnings conference call
dates and times, as well as planned interaction with research
analysts and institutional investors)

-- Corporate Governance Information

About Bikes Belong

Bikes Belong is the U.S. bicycling organization dedicated to
putting more people on bicycles more often. Bikes Belong Coalition
works to maximize federal bike funding, awards grants to support
innovative bike projects, promotes bicycling and its benefits, and
sponsors key national initiatives such as the National Bike Summit and
Bicycle Friendly Communities. The affiliated Bikes Belong Foundation
focuses on improving bicycle safety and enhancing children's bike
programs.

Humana Corporate Communications
Mark Mathis, 630-835-6651
Mmathis@humana.com

Copyright Business Wire 2008