BigSpot.com Reports Immediate Sponsorship Results

Thu Aug 13, 2009 8:02am EDT
 
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Record traffic received after first race



ASHBURN, Va., Aug. 13 /PRNewswire/ -- When BigSpot.com, a service of
Offerwise, partnered with Brad Coleman and the No. 20 Joe Gibbs Racing NASCAR
Nationwide team, the online research recruitment company was looking to expand
brand awareness through a primary sponsorship effort. Reporting a 65% increase
in traffic after the Aug. 1st event at Iowa Speedway, Offerwise President and
CEO Andrew Lissak is undoubtedly pleased with the results.

"In an effort to leverage NASCAR to expand our reach into the market, we
believed that Brad Coleman and the Joe Gibbs Racing team would be the best
representation we could ask for," said Lissak. "Research shows how powerful a
branding tool NASCAR can be. The record number of visitors to our site
following the first race certainly drives home that fact."

BigSpot.com is an online service that connects users with market research
companies that are interested in conducting consumer opinion research across a
wide spectrum of products and services. BigSpot.com gives the general consumer
an avenue to express their opinions and influence the products and services
they use every day. The exposure that BigSpot.com has experienced thus far
with NASCAR fans has been instrumental in helping BigSpot.com reach a segment
of the US population that is highly sought-after in the consumer research
industry.

"The success that we have experienced after only one NASCAR event has far
exceeded expectations," says Offerwise COO Rob Dolafi. "Based on the results
we have seen, the enthusiasm that NASCAR fans bring to the sport has clearly
transferred to the world of market research."

About BigSpot.com

BigSpot.com is an online service that introduces online users to consumer
research where they will have the opportunity to share their opinions in order
to influence the products and service of today and tomorrow. BigSpot.com is
owned and operated by Offerwise & Varsityplaza LLC, a Virginia-based company
that provides offline and online marketing strategy services to the consumer
research Industry. Serving the industry since 2006, Offerwise has emerged as a
trusted leader in helping market research firms promote their respective
online consumer panels to online users worldwide.

Offerwise Contact:

Rob Dolafi / (800) 280-4947 / pr@offerwise.com

Media/At-Track Contact:

Joey Dennewitz / (330) 697-6290 / joey@joeydennewitz.com

For Further Information:

http://www.offerwise.com

http://www.bigspot.com

http://www.bradcoleman.us


This release was issued through eReleases(TM).  For more information, visit
http://www.ereleases.com.


SOURCE  Offerwise

Rob Dolafi of Offerwise, +1-800-280-4947, pr@offerwise.com; or Media -
At-Track, Joey Dennewitz, +1-330-697-6290, joey@joeydennewitz.com

 

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