Online Alcohol Server Training Program Approved in the District of Columbia

ARLINGTON, Va., Oct. 29 /PRNewswire/ -- Health Communications, Inc. (HCI)
today announced that eTIPS, an online training and certification program for
servers and sellers of alcohol, was approved by the District of Columbia's
Alcohol Beverage Regulation Administration (ABRA). The District of Columbia's
liquor code requires all managers of a licensed establishment to be certified
in an alcohol training and education program that is conducted by a
Board-approved provider. The addition of eTIPS will greatly expand the
training options available for managers in the District of Columbia. Immediate
benefits include tools to reduce underage drinking, intoxication, and drunk
driving, as well as new flexibility in extending such benefits to
establishments large and small.

The eTIPS course is customized for both On- and Off-Premise establishments.
The training addresses concerns specific to convenience, grocery, and liquor
stores as well as restaurants, hotels, nightclubs, and other on-premise liquor
license holders. In addition, the course is tailored to deliver information on
regulations unique to the District of Columbia. eTIPS participants are able to
assess the needs of their clients from both the legal and alcohol-related
standpoint after viewing thought-provoking video clips. The final section of
the course challenges participants by forcing them to apply intervention
strategies learned from previous exercises. Participants take a certification
examination at the conclusion of the course.

The eTIPS course is a self-paced, innovative approach to alcohol training. It
allows participants to obtain practical and valuable training anywhere and at
any time. Most importantly, this new tool will provide District of Columbia
businesses with reduced exposure to alcohol liability lawsuits, lower
insurance rates, and improved customer satisfaction. By means of video
streaming and top-shelf technology, the eTIPS user participates in a lively
and interactive experience.

The course, introduced to alcohol servers in 2005, has also exceeded
expectations for eLearning in general. eTIPS can be used on a wide range of
computers, and HCI is able to control the experience for students and address
problems directly. "I was concerned that we would lose the human element with
an eLearning course, but eTIPS makes servers and sellers assess and evaluate
alcohol-related situations they face every day. I was very pleased with the
level of interactivity," remarked Adam Chafetz, President and CEO of Health
Communications.

Health Communications, Inc. is the provider of the country's leading alcohol
server training program. Over the last 25 years HCI has certified 45,000
trainers and more than three million servers, sellers, and consumers worldwide
with the TIPS program. TIPS (Training for Intervention ProcedureS) is a
classroom-based training program that gives servers, sellers, and consumers of
alcohol the knowledge and confidence they need to recognize potential
alcohol-related problems and teach them to effectively intervene to prevent
alcohol-related tragedies. With the addition of eTIPS, that quality training
is now available both in the classroom and via the web. To learn more, visit
the website: http://www.gettips.com.

Contact:

Trevor Estelle
703-524-1200 ext. 357
estellet@gettips.com

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SOURCE Health Communications, Inc.

Trevor Estelle of Health Communications, Inc., +1-703-524-1200 ext. 357,
estellet@gettips.com