Study Shows Digi-Key on the Minds of Design Engineers

Tue Jul 14, 2009 11:44am EDT
 
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Names Digi-Key Best in Class in 12 of 17 Product and Service Areas
THIEF RIVER FALLS, Minn.--(Business Wire)--
When asked to rate their suppliers, design engineers participating in this
year`s US Design Engineer and Supplier Interface study put electronic components
distributor Digi-Key Corporation at the top of the heap in 12 of the 17 product
and service area categories. 

This fifth annual study conducted by Hearst Electronics Group and Channel Media
& Marketing Research provides insight into the perceptions of electronic design
engineers on industry products and services. More than 1,000 US engineers
participated in this year`s study, which was completed in March. 

Digi-Key received best-in-class ratings in the following service categories:
Broadest Overall Product Selection, Data & Product Selection Support Value of
Website Content for Design Support, Website that is Easy to Navigate, Offering
Competitive Prices, Stock Available for Immediate Delivery, and Consistent
On-Time Delivery. Additionally, when asked which supplier comes to mind for
semiconductors, power sources, electromechanical components, interconnects, and
passives, electronic design engineers named Digi-Key most frequently in every
product category. 

"We are pleased with the results of this study," said Mark Larson, Digi-Key
president and COO. "Throughout Digi-Key`s history, we have strived to provide
our customers with the best possible services, concentrating on the key areas of
product selection and availability, on-time delivery, and responsiveness. These
results substantiate our efforts and show that we are going in the right
direction in providing customers with the products they need and the service
they deserve." 

"We have done this study over the last five years and have seen some significant
changes in how engineers want and get information and services from suppliers,"
said Bill Barron, vice president, Hearst Business Media. "The one thing that has
not changed is Digi-Key`s leading position in the hearts and minds of the
electronic engineering community. They consistently score either first or among
the highest suppliers in providing services to engineers in not just this year`s
study but all we`ve done since 2004. One would have to conclude from these
results over the years Digi-Key is not only marketing that they provide these
services but delivering on what they say." 

About Digi-Key Corporation

One of the world`s fastest growing distributors of electronic components,
Digi-Key has earned its reputation as an industry leader through its total
commitment to service and performance. As a full-service provider of both
prototype/design and production quantities of electronic components, Digi-Key
has been ranked #1 for Overall Performance for 17 consecutive years from among
the nation`s more than 200 distributors (EE Times Distribution Study/August
2008). Offering more than 1.5 million products from more than 400 quality
name-brand manufacturers, Digi-Key`s commitment to inventory is unparalleled.
Access to the company`s broad product offering is available 24/7 at Digi-Key`s
top-rated website, www.digikey.com. 





Editorial Contact for Digi-Key Corporation
Lesley Harmoning, 218-681-8000, Ext 1656
Manager, Advertising
lesley.harmoning@digikey.com



Copyright Business Wire 2009

 

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