Philadelphia-Based Company Wins IIDA Design Award for Cadence Cycling & Multisport...

Philadelphia-Based Company Wins IIDA Design Award for Cadence Cycling & Multisport Center in New York City

PHILADELPHIA--(Business Wire)--
Cadence Cycling & Multisport Centers, which was first established
and operates at 4323 Main St. in Manayunk, is the 2008 recipient of
the prestigious Lester Dundes Award for interior retail design from
the International Interior Design Association (IIDA) for its recently
opened Cadence Cycling & Multisport Center at 174 Hudson St. in the
trendy TriBeCa section of New York City.

Cadence Cycling & Multisport Centers, which first opened in
Philadelphia in May of 2004, has since gone on to be a ground-breaking
business in the cycling and multisport industry. Providing high-end
retail product in an up-scale environment, Cadence also provides
world-class coaching and training for cyclists and multisport athletes
in facilities complete with physiological testing labs and indoor
training studios.

Based on its regional success in Philadelphia and its world-wide
success with coaching, in July of 2007 Cadence opened its Manhattan
location on Hudson Street in the trendy TriBeCa neighborhood. Cadence
engaged renowned, Manhattan-based TPG Architecture to ensure an
unparalleled design and aesthetic experience for Cadence's
discriminating clientele.

Cadence and TPG created an unequaled retail and training
environment complete with custom designed features to reflect
TriBeCa's historical flavor and to enhance the architectural features
of the historic building in which Cadence is situated. The Center
includes a European-style cafe featuring pastries from Balthazaar,
coffees from La Colombe, sandwiches from Eli's deli, and homemade
smoothies and recovery drinks for Cadence athletes. It also features a
dedicated indoor training pool, strength and conditioning studio,
mechanical services bay, and a 3,000 square foot training room for
indoor cycling and running.

"As a Philadelphia company, we feel extremely pleased to be
recognized with such a prestigious award. We're very happy that we
could bring the spirit and drive of Philadelphia to our operation in
New York," said Matthew Heitmann, President of Cadence Cycling &
Multisport Centers.

Cadence (www.cadencecycling.org) is the preferred coaching and
training organization of the United States Marine Corps' All-Marine
Running and Triathlon Teams, and is the coaching organization for a
number of professional athletes, including Dominique Rollin, winner of
Stage 4 and the Overall Sprinter's Green Jersey Winner of the 2008
Amgen Tour of California.

Cadence Cycling & Multisport Centers
Matt Heitmann, 215-508-4300

Copyright Business Wire 2008