Spongecell Launches Free Marketing and Online Calendar Software For Small and Mid-Sized...

Spongecell Launches Free Marketing and Online Calendar Software For Small and
Mid-Sized Businesses
User-Friendly Software Delivers Your Branded Message

SAN FRANCISCO, March 26 /PRNewswire/ -- Spongecell
(http://www.spongecell.com ) introduces a free, easy-to-use online calendar to
empower small and mid-sized businesses (SMB) to market their events, move
merchandise off the shelves, and stimulate sign-ups.
Easily customizable, Spongecell can be integrated onto any website or blog
to promote new merchandise arrivals, seasonal sales, community events,
restaurants, and local, live entertainment venues. The unique marketing tool
helps to mobilize people to take action -- from attending events to making
purchases -- by offering four vital components for any business:
-- A dynamic web-based software tool that can be used to create a
calendar (http://spongecell.com/promote/website/see_it_event_list) on
a website or a single event page
(http://spongecell.com/promote/website/see_it_event_page) that
matches the look and feel of an existing website.

-- A powerful communications tool for sending out targeted email and
SMS marketing campaigns
(http://spongecell.com/promote/website/see_it_messaging ). Unlike
other email and newsletter services, Spongecell integrates
interactive marketing features to help small business customers grow
their user database in a targeted and trusted way.

-- A robust reporting and audience tracking
(http://spongecell.com/promote/website/see_it_reporting) tool that
easily segments and targets communications based on a customer's
interaction with events on the calendar. A business can track how
well their customers are responding to an individual event, measure
attendance size, and conclusively provide detailed demographic
information.

-- A unique publishing tool that allows organizations to talk to their
audience across multiple digital media -- including social media
networks such as Facebook and MySpace.

"Small business owners are always looking for a competitive edge to
increase awareness of their business and offerings," said Ben Kartzman, CEO of
Spongecell. "No technical knowledge is required to get started with
Spongecell and it is a scalable marketing platform that can work or grow with
businesses of any size. From a local comic book store to a non-profit or a
community event, it helps to solidify customer loyalty and create
opportunities with new customers. "
Currently, Spongecell is being used by:
-- Realm Comics (http://www.realmcomics.com/events.htm), a local comic
book store in Shelby, Ohio
-- Park Avenue CDs (http://www.parkavecds.com/), a music store located
in Orlando, Fl.
-- Yari Film Group (http://www.spongecell.com/event_page/view/456421),
one of the largest independent film distributors in North America
-- Cielo Club (http://www.spongecell.com/event_page/view/494518), the
undisputed NYC mecca for house music
-- Divas Who Dine
(http://www.divaswhodine.com/content.aspx?page_id=22&club_id=169201&module_id=
33493),
a nationwide networking club for ladies who make things happen
MeadDesign (http://alyoung.org/), a web design firm with clients
including Al Young, Poet Laureate of California

Other market segments that benefit from using Spongecell include artists
and entertainers, film and entertainment companies, gaming, local networking
groups, non-profit organizations, and cultural and community events.
For more information or to sign up for a free Spongecell online calendar
visit http://www.spongecell.com
About Spongecell
Spongecell provides an easy-to-use online events calendar and powerful
marketing tool that make events and promotions successful. It mobilizes
people to take action -- from attending an event to making a purchase to
inviting a group of friends to participate in an activity. The software is
currently being used by small businesses, non-profit groups, entertainment and
media companies, local networking groups and community event managers as well
as well-known brands such as Cielo Club, Jamiroquai and Yari Film Group.
Founded in 2005, the company is funded by Halo Venture Partners, The
Interpublic Group of Companies (IPG) and the Pilot Group.
CONTACT: Yin Chang /Jen Fugel
Phoenix Marketing Communications
973-748-4878/845-657-4202
yin[at]fiercebird.com/ jen[at]fiercebird.com

Spongecell is a trademark of Spongecell LLC. All other names are
properties of their respective owners.
SOURCE Spongecell

Yin Chang, +1-973-748-4878, yin[at]fiercebird.com or Jen Fugel,
+1-845-657-4202, jen[at]fiercebird.com, both of Phoenix Marketing
Communications