Articulate Communications Sees Strong Growth Among Business-to-Business Technology and Services Providers

Tue Nov 3, 2009 10:55am EST
 
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Award-Winning Public Relations Firm Adds Three New Clients
NEW YORK--(Business Wire)--
Articulate Communications Inc., a firm that helps technology and business
services companies achieve their corporate goals through results-oriented,
targeted, strategic communications, today announced that it is continuing to see
tremendous growth in its Business-to-Business Services (B2BS) group, with the
addition of new clients Cellebrite, SoftServe, Inc. and Undertone Networks. 

Articulate, an established, boutique public relations (PR) agency, specializes
in three core practice areas: B2BS, Infrastructure Technology and Software.
Companies in the B2BS practice are categorized as providing critical business
services to other organizations, such as venture capital, strategic consulting,
marketing, outsourcing, fulfillment, procurement and logistics. 

Articulate`s newest B2BS clients include:

* Cellebrite: Solutions for mobile phone data management, including products to
enable commercial data management and forensic data analysis. 
* SoftServe: Provider of software consulting, development, testing and lifecycle
services to IT decision-makers. 
* Undertone Networks: Online advertising network that offers a full range of ad
solutions and advanced targeting, allowing advertisers to engage their audiences
and achieve outstanding results.

"This is the third time I`ve worked with Articulate in my career as a senior
marketing executive," said Kelly Wenzel, senior vice president of marketing,
Undertone Networks. "Articulate is smart, PR savvy and incorporates social media
in a strategic, effective way for businesses that sell to other businesses. The
Articulate team acts as an extension of my internal marketing team, and we`ve
been able to hit the ground running with innovative, results-driven PR
programs." 

"Companies that are characterized in the B2BS space have very different PR needs
than companies in other sectors," said Kate Corcoran, Articulate Leadership
Team. "We understand those differentiators and create unique, effective PR
programs that map back to bottom-line business benefits and help them stay ahead
of the competition. It`s more than just media hits - it`s hard, measurable
results that help their business achieve its high-level goals." 

About Articulate Communications Inc.

Articulate Communications Inc. helps technology and business services companies
achieve their corporate objectives through results-oriented, message-based
communications. With this focus, Articulate has built better relationships with
the media and industry influencers who impact buying, selling and investment
decisions. The firm`s PR professionals collaborate with clients to determine
program success metrics and work hard to be a trusted extension of their teams.
Smart, experienced and results-driven, an Articulate team creates and executes
proactive, creative PR programs that build credibility and help clients achieve
their bottom-line objectives.

Media
Articulate Communications Inc.
Ashleigh Egan, 212-255-0080, ext. 12
aegan@articulatepr.com

Copyright Business Wire 2009

 

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