Skyhook Wireless Launches in Europe
Expanded coverage brings consumer-ready location to millions of
European consumers
BOSTON--(Business Wire)--
Skyhook Wireless, provider of the Wi-Fi Positioning System and XPS
2.0, the hybrid positioning system, today announced its formal launch
in Europe. The launch includes a massive coverage expansion throughout
the UK and Europe and the establishment of sales and operational
offices in the region. Skyhook's launch will be showcased at tonight's
Mobile Monday London event, "Enabling location based applications."
Skyhook has already mapped over 16 million Wi-Fi access points in
Europe, and now provides coverage to over 130 million people in
Europe. Skyhook's fleet of 200 European data collection specialists
has driven over 750,000 kilometers to date and continues to expand
coverage every day.
"Skyhook's European expansion is an important step towards our
goal of delivering consumer-ready location across any environment,
indoors or outside, in rural areas or downtown, in Berlin or Boston,"
said Ted Morgan, CEO of Skyhook Wireless.
European application providers are taking advantage of Skyhook's
European expansion. UK-based BuddyPing and Rummble and Dublin-based
Locle are integrating Skyhook's software into their applications. By
working with Skyhook's positioning system, these cutting-edge mobile
social networking and search applications are responding to the
consumer demand for fast, accurate, and reliable location
determination in all environments.
Skyhook is sponsoring the Mobile Monday London event, "Enabling
location based applications" to highlight Skyhook's expansion in
Europe and the growing role of location in mobile applications.
Speakers will include Ted Morgan of Skyhook Wireless, Ben Ward of
Yahoo! Fire Eagle, Charles Wiles of Google Gears, Andrew Scott of
Rummble, Justin Davis of Buddy Ping, Mark White of Locatrix, and Matt
Womer of W3C. The event will be held at 6:30 pm, 14 July, at the CBI
Conference Centre. More information can be found here:
http://mobilemonday.org.uk/
About Skyhook Wireless
Founded in 2003, Skyhook Wireless has pioneered the development of
the first hybrid positioning system to fully leverage Wi-Fi, GPS and
cell towers delivering precise location data supporting the growing
market for location-based services. Skyhook's hybrid positioning
system XPS requires no new hardware, works indoors and outdoors,
provides an instant location and is more accurate than current
technologies in congested downtown areas. Skyhook Wireless is
headquartered in Boston, MA, and is privately held. Investors include
RRE Ventures, Bain Capital Ventures, Intel Capital and CommonAngels.
For more information visit www.skyhookwireless.com, send email to
info@skyhookwireless.com or call 617-314-9802.
About BuddyPing
BuddyPing was the first mobile social utility available in the UK
market. Established in 2005 BuddyPing enables users to operate a
single device and single application whilst on the move to communicate
with not only their local friends but also inform friends online about
their location, and current status.
BuddyPing combines the powerful attributes of a mobile with the
ability to organise and enable an individual to interact with their
friends in both the phone address book and online social networks such
as Facebook, MySpace, Bebo and Twittr. By aggregating all of these
online networks, BuddyPing allows an individual to organise their
friends and contacts into different groups and to make their location,
a status message or multimedia content available to any of their
friends.
BuddyPing is an intelligent bridge between a person's "virtual"
and "real" social networks utilising their mobile phone. BuddyPing
uses location information to enhance the customer experience.
BuddyPing using, LBS lookups, GPS, WPS (with Skyhook), or simply a
user can tell the system where in the world they are. The service can
be accessed via either a WAP (web internet) session, via a java
application, or symbian client both of which can be downloaded onto
the mobile handset.
For more information please visit www.ninetyten.com alternatively
contact David Hogben david.hogben@ninetyten.com +44(0) 7855 333000
About Locle
Locle, based in Dublin, Ireland, is a social mapping application
for mobile phones that combines information from your mobile handset
address book with social networks such as Bebo, Facebook and MySpace
to create mapping services that show users where their friends are.
Locle enhances the mobile web experience with "here's where I am, and
here's where my friends are".
The Locle application is a combination of a web service and
downloadable mobile phone software. When the Locle mobile client is
activated, it identifies the user's location and presents the location
of "friends" who also use the application -- even if they do not have
GPS on their phone. Friends can be both contacts from your mobile
phone address book or contacts from your social networks. As well as
keeping track of friends and family, Locle can keep you up to date on
relevant information to your location such as local events, news,
weather and provide details on local restaurants, cinemas and ATM
machines etc.
About Rummble
Rummble is an award winning mobile service, which makes it easy to
find people and places nearby that you will like, at home or on the
move. Rummble is a location based content discovery tool with a unique
approach, enabling users find recommended content for a location more
easily without a traditional keyword search. Instead, Rummbles patent
pending algorithm provides instant personalised results, based upon a
trust network it builds for you and the content in your social
network.
The Rummble platform has seen 3 years development and has been
built from the ground up to include functionality that capitalizes
specifically on the advantages of mobile technology. Rummble are keen
to work with distribution partners (MNOs, handset manufacturers, media
brands) and potential investment partners. Signup to the free limited
open beta at www.rummble.com.
Rummble is a registered trademark of Rummble Ltd
Skyhook Wireless
Beth Winkowski, 978-649-7189
beth@skyhookwireless.com
or
BuddyPing
David Hogben, +44(0) 7855 333000
david.hogben@ninetyten.com
or
Rummble
Andrew Scott, +44 7831 543 992
business@rummble.com
Copyright Business Wire 2008
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