Lang McLaughry Spera Unveils a Powerful New Website That Integrates MLS, Local Information...

Lang McLaughry Spera Unveils a Powerful New Website That Integrates MLS, Local
Information and Expertise, and Features Advanced Searching and Mapping
Technologies

BURLINGTON, Vt. and PALO ALTO, Calif., Jan. 9 /PRNewswire/ -- Lang
McLaughry Spera (LMSRE), the leading real estate firm in Northern New
Hampshire and Vermont, today announced the launch of their new
technologically-advanced website that delivers the consumer-friendly interface
of national sites, along with integrated MLS listing information and a
plethora of local information that can be queried and customized. The new
website (http://www.LMSRE.com) is based on a technology platform developed by
Terabitz that places the power back in the hands of brokers nationwide so they
can more effectively engage with their local customers throughout the entire
real estate process.
The new LMSRE website features some of the most advanced user interface
and search technologies available on the Internet. The site features a
single, comprehensive source for all current property listings and also
integrates unlimited local neighborhood information, market research, schools,
restaurants, crime statistics, service providers, financial tools and much
more. Users can conveniently search for this information either textually or
using a map. Further, users can view this information on a dashboard or map
and can customize, store, share, and dynamically sort and map this data.
"Since most real estate searches begin on the Internet, we knew we needed
an advanced website with the best user experience, lots of local information
and one that reflected our market leading expertise," said Staige Davis, CEO
of Lang McLaughry Spera. "Consumers want to know that they are dealing with
local experts and are getting access to all the listings in a timely fashion,
not just partial data as found on many national sites. "Terabitz provided the
technology platform that enabled us to meet our needs and start more
effectively engaging with our local customers from the start of their real
estate search to long after the sale."
Lang McLaughry Spera Targets Their Local Markets
Real estate has always been a local market, yet national sites have
garnered lots of attention because brokers have lacked the technology platform
needed to compete with them technologically. The LMSRE website is the most
technically-advanced website in the real estate industry that has been
customized exclusively for the local Vermont and New Hampshire real estate
markets. Thus, whether a consumer is looking for places of interest in
Northern New England or access to local service providers such as landscapers
or cleaning companies, they can go to LMSRE.com for all their needs.
"While national sites such as Zillow and Trulia provide great user
experiences and useful information, it's only the local broker that has access
to updated MLS feeds and local expertise," said Ashfaq Munshi, Founder and CEO
of Terabitz. "Thus, it makes sense for the local broker, such as LMSRE, to
offer a leading-edge consumer experience while integrating up-to-date and
accurate data along with their local market expertise. The Terabitz
marketing platform is the perfect vehicle to do just that."
About Lang McLaughry Spera
Lang McLaughry Spera serves homebuyers and sellers throughout Vermont and
Northern New Hampshire. Founded by three of New England's oldest and most
respected real estate firms-Lang Associates, McLaughry Real Estate and Pall
Spera Company -- Lang McLaughry Spera provides a wealth of history,
deeply-rooted community involvement and local market expertise. Comprised of
13 offices, a 200-member sales and support team and more than 2,000 units in
combined sales for 2006, Lang McLaughry Spera is the largest real estate
brokerage company in Vermont and Northern New Hampshire and the third-largest
independent in all of New England. For more information, please visit their
website, http://www.LMSRE.com
About Terabitz
Terabitz delivers the industry's only complete marketing platform that
enables brokers and real estate agents to provide consumers with a leading
edge web experience offering limitless amounts of data along with up-to-date
MLS listings and broker specific local market knowledge. Terabitz is the power
behind leading broker websites across the nation. For more information, please
contact us at partners@terabitz.com.
SOURCE Terabitz

Tim Smith of SparkPR, +1-415-321-1880, terabitz@sparkpr.com, for Terabitz; or
Leslie Davis-Stone, Executive Director of Marketing & Communications of Lang
McLaughry Spera, +1-802-846-7885, leslie.davisstone@lmsre.com