ThinkVine Names Jamie Egasti, Former Folgers CEO, P&G Executive to Board of Directors
ThinkVine Names Jamie Egasti, Former Folgers CEO, P&G Executive to Board of Directors CINCINNATI, July 14 /PRNewswire/ -- ThinkVine, a marketing simulation & planning platform provider, announces that it has named Jamie Egasti, Former Folgers CEO, P&G Executive to its Board of Directors. Egasti is a 30-year veteran of Procter & Gamble. He has held increasing levels of responsibility in sales then marketing in the Food & Beverage businesses before moving to General Management of the Global Fabric & Home Care New Business Development group where he lead the creation & launch of several new-to-the-world businesses, including Febreze & Swiffer. Egasti was Vice President of the Americas Snacks business before being promoted to President, Global Snacks & Coffee, a $3.2B revenue business. Most recently, he was named CEO of the Folgers Coffee Company, where he lead P&G's split-off of the $1.7B Coffee business and the transition to the J. M. Smucker Company. "Jamie has the C-level experience and energy to complement ThinkVine as it enters a new phase of growth," said Damon Ragusa, Founder & CEO of ThinkVine. "His guidance and overall client-side perspective will be a tremendous resource to this business." "I am delighted to be joining the ThinkVine Board," said Jamie Egasti. "Companies are now requiring smarter and more efficient approaches to marketing investment decisions. The time has come for the technology and innovation behind The Emerging Marketplace." Jamie Egasti joins Damon Ragusa, Founder & CEO of ThinkVine, Mark Richey of Draper Triangle Ventures, Ed Chandler of DFJ Portage and Rob Daly of Silverstone Advisors on the Board. About ThinkVine Corporation ThinkVine helps some of the world's most respected companies make smarter marketing investments. Our marketing simulation & planning platform, The Emerging Marketplace((TM)), reveals the future impact of different marketing plans on different groups of consumers. By taking a simulation approach, marketers can run an unlimited number of "what if" scenarios and turn marketing planning into an iterative & responsive process. ThinkVine is currently deployed in consumer packaged goods (CPG), food & beverage, pharmaceutical, technology and other vertical markets. Email: pr@thinkvine.com URL: http://www.thinkvine.com SOURCE ThinkVine ThinkVine, +1-513-842-5900, pr@thinkvine.com
© Thomson Reuters 2009 All rights reserved



