ThinkVine Names Jamie Egasti, Former Folgers CEO, P&G Executive to Board of Directors

Tue Jul 14, 2009 1:35pm EDT
 
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ThinkVine Names Jamie Egasti, Former Folgers CEO, P&G Executive to Board of
Directors



CINCINNATI, July 14 /PRNewswire/ --  ThinkVine, a marketing simulation &
planning platform provider, announces that it has named Jamie Egasti, Former
Folgers CEO, P&G Executive to its Board of Directors.

Egasti is a 30-year veteran of Procter & Gamble.  He has held increasing
levels of responsibility in sales then marketing in the Food & Beverage
businesses before moving to General Management of the Global Fabric & Home
Care New Business Development group where he lead the creation & launch of
several new-to-the-world businesses, including Febreze & Swiffer.  Egasti was
Vice President of the Americas Snacks business before being promoted to
President, Global Snacks & Coffee, a $3.2B revenue business. Most recently, he
was named CEO of the Folgers Coffee Company, where he lead P&G's split-off of
the $1.7B Coffee business and the transition to the J. M. Smucker Company.

"Jamie has the C-level experience and energy to complement ThinkVine as it
enters a new phase of growth," said Damon Ragusa, Founder & CEO of ThinkVine.
"His guidance and overall client-side perspective will be a tremendous
resource to this business."

"I am delighted to be joining the ThinkVine Board," said Jamie Egasti.
"Companies are now requiring smarter and more efficient approaches to
marketing investment decisions. The time has come for the technology and
innovation behind The Emerging Marketplace."

Jamie Egasti joins Damon Ragusa, Founder & CEO of ThinkVine, Mark Richey of
Draper Triangle Ventures, Ed Chandler of DFJ Portage and Rob Daly of
Silverstone Advisors on the Board.

About ThinkVine Corporation
ThinkVine helps some of the world's most respected companies make smarter
marketing investments. Our marketing simulation & planning platform, The
Emerging Marketplace((TM)), reveals the future impact of different marketing
plans on different groups of consumers. By taking a simulation approach,
marketers can run an unlimited number of "what if" scenarios and turn
marketing planning into an iterative & responsive process. ThinkVine is
currently deployed in consumer packaged goods (CPG), food & beverage,
pharmaceutical, technology and other vertical markets.

Email:     pr@thinkvine.com
URL:        http://www.thinkvine.com

SOURCE  ThinkVine

ThinkVine, +1-513-842-5900, pr@thinkvine.com

 

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