Research and Markets: Assessing Consumer Interest in Widget-Based Net-TV Applications

DUBLIN--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/af3633/assessing_consumer) has
announced the addition of the "Assessing Consumer Interest in Widget-Based
Net-TV Applications" report to their offering.

According to TDG's primary research, more than three-fourth of adult broadband
users perceive widget-based net-TV applications as a valuable addition to their
TV experience. In fact, more than one-fourth of these same consumers believe
these applications would be "extremely valuable."

But which widget-based TV apps are most compelling to consumers? Which are most
likely to differentiate new Internet-enabled TVs and video platforms? Which are
most likely to lead consumers to spend more each month with their PayTV
provider?

These billion-dollar questions have remained unanswered, until now. Earlier this
year, TDG worked with Intel to evaluate 26 different widget-based net-TV
applications in five separate categories including:

* 11 video applications such as an integrated video search/recommendation
engine;
* Three music and photo applications such as online photo management and
on-demand personalized music services such as Pandora;
* Three personalized advertising and media clipping applications;
* Six on-demand information applications such as news, weather, sports, and
stocks; and
* Three online shopping (eBay), instant messaging, and TV-based social network
applications.

For more information visit
http://www.researchandmarkets.com/research/af3633/assessing_consumer

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
Fax (USA): 646-607-1907
Fax (International): +353-1-481-1716

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