Valerie Bertinelli's Latest Role: Starring in 'Losing It and Keeping Fit!' Fitness DVD

Mon Nov 2, 2009 12:17pm EST
 
[-] Text [+]
Valerie Bertinelli's Latest Role: Starring in 'Losing It and Keeping Fit!'
Fitness DVD
CO-STARRING CELEBRITY TRAINER CHRISTOPHER ROSS LANE





NEW YORK, Nov. 2 /PRNewswire/ -- It's a well-known fact that Valerie
Bertinelli, the screen actress and #1 NY Times bestselling author has lost
over 40 pounds and has transformed her body into a toned and fit picture of
health.  What is less known is that she, like countless other women and men
across the country, achieved her new physique by working out in her living
room.  Wanting to share both that experience and the fitness routine with
other health-and-wellness compatriots, Valerie, along with her personal
trainer Christopher Ross Lane, lead a new DVD (on-sale November 3, 2009),
Losing It and Keeping Fit!.  

(Photo:  http://www.newscom.com/cgi-bin/prnh/20091102/LA03296)

Valerie shows by example how a personal exercise plan, in addition to a proper
diet, is vital to overall well-being.  According to Bertinelli (who just
completed her first half-marathon in just over 2 hours), "My weight loss and
fitness experience has been so positive in every way. And there are no
celebrity secrets to it! If I can do it, anyone can and I'm so happy that,
with Christopher, I can inspire others to get healthy and to maintain that
health and wellness!" 

The 60-minute workout DVD contains two full-length workouts designed to help
reach one's weight loss goals and keep fit.  In the 20-minute beginner's
routine, "Losing it: Body Basics," the viewer will work their whole body,
using just body weight. Movements will tone hips, legs, tummy and arms. This
routine is accessible to everyone. When ready, the next step is the "Keeping
Fit: Bikini Ready" workout. Train in only 40 minutes, with toning exercises
and cardio bursts to help firm up and sculpt sexy muscles. Hand weights are
used in this routine. Also included is a bonus segment called "Bikini Abs
Sculpting" that works to tighten and tone the mid-section. 

Bonus footage includes interviews with Valerie and Christopher.  They share
their thoughts on the benefits of the workout routine and their personal goals
for the DVD.  Christopher also shares his special training methods and tips
for the person who is training at home and just starting out.  Valerie
discusses her weight loss and fitness journey and reveals how all of the
positive changes have affected her life. 

The DVD will launch on November 3, 2009, at a $14.98 SRP.  Additionally, Gaiam
will release a special Jenny Craig version of the DVD exclusively through
Jenny Craig weight loss centers, on October 6, 2009.  This Jenny Craig version
will feature exclusive bonus footage, and will carry a $19.99 SRP.

"Having the blessing of Jenny Craig on the DVD adds credibility for us and
provides additional value to the consumer," said Bill Sondheim, President of
Gaiam.  The Jenny Craig logo will appear on the packaging and a promotional
coupon for a 30-Day Free Trial will be included inside the DVD for general
retail release. 

The DVD will be available online and in retail stores wherever DVDs are sold.


About Valerie Bertinelli: Valerie Bertinelli has been acting since the age of
twelve, appearing in more than two dozen made-for-TV movies. Most
recognizably, she appeared on the long running sitcom One Day at a Time and,
more recently, on Touched by an Angel. Now spokesperson for Jenny Craig,
Bertinelli was raised in Claymont, Delaware, and in the San Fernando Valley,
California. Valerie's second book, Finding It - and Satisfying My Hunger for
Life without Opening the Fridge, will be published by Simon and Schuster in
October. Currently, she lives with her son, Wolfgang, in Los Angeles.

About Christopher Lane: Christopher Ross Lane has been an active part of the
fitness industry for the last 10 years.  He spent most of his life as an
athlete and competed on the national level as a springboard diver throughout
high school and college.  A graduate of the University of Arizona with B.S. in
Ecology and Evolutionary Biology, Lane continued his love of sport and fitness
as a coach in the U.S. and South Africa.  After moving to Los Angeles in 2002,
Christopher transitioned into full time personal training and in 2003, started
his own private training company.  Since he began, Lane has trained some of
television, film and the music industries biggest names as well as solidifying
a name for himself in fitness.  For the last few years, Christopher has worked
with Jillian Michaels as a client and as her back-up trainer on the hit show
"The Biggest Loser." Christopher has also been a featured keynote speaker at
conferences across the U.S. speaking on the importance and integration of
fitness into your everyday lifestyle.  Currently, Christopher resides in Los
Angeles.  

About GAIAM
Gaiam, Inc. (NASDAQ: GAIA) is the leading independent distributor of special
interest programming, with a 72,000 door retail distribution network and over
10,000 store in stores. With more than 40 percent of the fitness and wellness
market, Gaiam is dedicated to providing solutions for the many facets of
healthy, eco-conscious living. Since its founding in 1988, Gaiam has grown
into a $250 million integrated brand. The company's commitment to quality,
coupled with an innovative approach to merchandising and distribution have
allowed it to dominate the health and wellness category with fitness
sensations Rodney Yee, Mari Winsor, Billy Blanks and The Firm. For more
information about Gaiam, please visit www.gaiam.com, or call 1.800.869.3603.
Website: http://www.gaiam.com




SOURCE  Gaiam, Inc.

Martha Kiley, +1-631-329-2726, mckiley@optonline.net, for Gaiam, Inc.

 

Featured Broker sponsored link

Editor's Choice

A selection of our best photos from the past 24 hours.  Slideshow 

Most Popular on Reuters

  • Articles
  • Video