The Paul Green School of Rock Music Receives Growth Capital Investment from Sterling Partners

Mon Jul 6, 2009 2:51pm EDT
 
[-] Text [+]
Private Equity Firm Behind Sylvan Learning Centers Invests in the National
Leader in Performance-Based Music Education
NEW YORK--(Business Wire)--
The Paul Green School of Rock Music (or "School of Rock"), recognized for
changing the way music is taught in America, today announced that it has
received a growth capital investment from Sterling Partners. The capital will be
used to provide the resources, systems and tools necessary to build additional
performance-based music schools to serve the growing interest from students
around the country. The investment will also help enhance the company`s brand
and fine tune the consumer experience. 

Sterling Partners, a leading private equity firm with core competency in
education, helped build Sylvan Learning Centers into a top tier national brand.
Their investment in School of Rock demonstrates the belief they have in the
brand and its future growth and development potential. 

The Paul Green School of Rock Music first opened its doors in Philadelphia in
1998 and has since grown to 49 schools (both company-owned and franchised)
around the country. Considered the original and premier performance-based rock
music school, the School of Rock offers an innovative program that includes both
private lessons and performance-based teaching that generates dramatic results
and high consumer appeal. The students from School of Rock have performed in
front of two million people in shows coast to coast, including both
community-based concerts and a national touring group, the School of Rock
All-Stars. The School of Rock All-Stars have performed with Eddie Vedder, Alice
Cooper, Ann Wilson, Peter Frampton and Perry Farrell and have served as the
back-up touring band for Jon Anderson of Yes. 

The growth capital investment from Sterling Partners forecasts a bright future
for the business, according to School of Rock CEO Matt Ross, "I am extremely
excited about our new partnership with Sterling. The financial investment is
vital but Sterling is also known for providing intellectual capital and
strategic resources that will go a long way in helping us develop a world-class
brand. Our customers, our franchise operators and our employees will all see a
measurably improved system in the near term and a company that is committed to
innovation and the highest quality service over the long term." 

Founder Paul Green added, "I am proud to partner with an investment firm that
has shown the ability to grow businesses to their full potential while keeping
them true to their original vision. Thanks to Sterling Partners, we will now be
able to give the gift of rock to children all over the country-and eventually
the world." 

"In School of Rock, we see an innovative, differentiated and proven method of
inspiring children to pursue a passion for music," commented Sterling Partners
Principal, Shoshana Vernick. "Paul Green and Matt Ross have done an excellent
job laying the foundation of this business. We believe with Sterling`s
partnership, the current business is poised to achieve significant growth, and
deliver the gift of music to students for years to come." 

About The Paul Green School of Rock Music

The Paul Green School of Rock Music is the original and premier
performance-based rock music school in the country for kids. Founded on Green`s
original program of weekly, individualized instruction sessions augmented by
rigorous group rehearsals, The Paul Green School of Rock Music has perfected a
method that effectively motivates students to practice. Founded in 1998, The
Paul Green School of Rock Music was the subject of the documentary Rock School
and served as the apparent inspiration for the Jack Black hit comedy, School of
Rock. For further information, please visit: http://www.SchoolofRock.com. 

About Sterling Partners

Sterling Partners is a private equity firm with a 25-year history of generating
superior returns. With approximately $4 billion of capital under management, the
firm invests in industries with positive, long-term trends and provides ongoing
support with a diverse and balanced team of industry veterans, operators,
investors, strategy experts, and human capital professionals. Sterling has
offices in Chicago and Baltimore. For more information, please visit
www.sterlingpartners.com. 



Susan Blond, Inc.
Carol Strauss Klenfner, 212-333-7728 x 111
carolk@susanblondinc.com

Copyright Business Wire 2009

 

Featured Broker sponsored link

Editor's Choice

A selection of our best photos from the past 24 hours.  Slideshow 

Most Popular on Reuters

  • Articles
  • Video