Photos: Latin Music Superstar Luis Fonsi to Serve as Celebrity Ambassador for the 6th Annual Thanks and Giving(R) Campaign to Support St. Jude Children's Research Hospital(R)

Wed Nov 4, 2009 10:30am EST
 
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Photos: Latin Music Superstar Luis Fonsi to Serve as Celebrity Ambassador for
the 6th Annual Thanks and Giving(R) Campaign to Support St. Jude Children's
Research Hospital(R)
Latin Grammy nominee encourages U.S. Latinos to 'Give thanks for the healthy
kids in your life, and give to those who are not.'



NEW YORK, Nov. 4 /PRNewswire/ -- Today, St. Jude Children's Research Hospital
announced that Latin music superstar Luis Fonsi will serve as an official
celebrity ambassador for the 6th Annual Thanks and Giving campaign supporting
St. Jude Children's Research Hospital. The Latin pop music superstar,
nominated for two Latin GRAMMY awards for Record of the Year and Song of the
Year, will work to raise awareness of the Thanks and Giving campaign and
encourage U.S. Latinos to "give thanks for the healthy kids in your life, and
give to those who are not" in televised spots to air in Spanish-language
markets around the United States.

To view the Multimedia News Release, go to:
http://multivu.prnewswire.com/mnr/stjude/40838/

(Photo:  http://www.newscom.com/cgi-bin/prnh/20091104/NY05001 )

Fonsi joins celebrity artists including Carrie Underwood and Darius Rucker who
have volunteered their time to the 2009 Thanks and Giving campaign. Returning
to the Thanks and Giving campaign this year are long-time celebrity friends,
Jennifer Aniston, Robin Williams, Antonio Banderas and New Orleans Saint's
Reggie Bush, who star in the heartwarming national television spots with
patients from St. Jude that air during the holiday season. The television
spots are produced each year by award-winning producer/director Tony Thomas,
the son of St. Jude Children's Research Hospital founder, Danny Thomas.

"It is a great honor to be able to be part of the Thanks and Giving campaign,
which helps St. Jude continue its life-saving work finding cures for children
with cancer and other catastrophic diseases," said Fonsi, a long-time
supporter of St. Jude Children's Research Hospital. "I am thrilled to be able
to do my part to encourage the Latino community to not only give thanks during
this holiday season, but also to remember and support the children at St. Jude
by making a donation to the hospital." 

The 2009 campaign welcomes more than 50 partners, who have united during the
competitive holiday retail season to raise awareness and funds that are vital
to continuing the research and treatment taking place at St. Jude. Returning
partners include Target, CVS/pharmacy, Kmart, Kay Jewelers, Dick's Sporting
Goods, AutoZone, Williams-Sonoma, Inc, Gymboree, Ann Taylor, New York &
Company, Dollar General, HSN, AOL, Brooks Brothers, Domino's Pizza and many
more. 

"Our partners make a true commitment each holiday season to help save the
lives of children being treated at St. Jude by asking their customers to
donate to the Thanks and Giving campaign during their holiday shopping," said
Ms. Thomas. "It is only with these outstanding partners' and their customers'
generous support that we are able to never turn a child away because of a
family's inability to pay." 

New partners to this year's campaign include Chico's, Reebok, Ticketmaster,
Harry & David and Anna's Linens. The Thanks and Giving campaign, which begins
Thanksgiving week and continues through the end of the year, and its partners
ask consumers to join them in making a contribution to St. Jude to help save
lives of children in communities everywhere. 

Consumers are asked to shop at companies where the St. Jude Thanks and Giving
green magnifying glass logo is displayed; donate online at www.stjude.org, or
purchase specialty merchandise created by the partners to support the
campaign. A list of fundraising partners is available at www.stjude.org or
call 1-800-4STJUDE (1-800-478-5833) or in Spanish by logging onto
www.dargracias.org or calling 1-800-2STJUDE (1-800-278-5833).

About St. Jude Children's Research Hospital: 
St. Jude Children's Research Hospital is internationally recognized for its
pioneering work in finding cures and saving children with cancer and other
catastrophic diseases. St. Jude is the first and only pediatric cancer center
to be designated as a Comprehensive Cancer Center by the National Cancer
Institute. Founded by late entertainer Danny Thomas and based in Memphis,
Tenn., St. Jude freely shares its discoveries with scientific and medical
communities around the world. St. Jude is the only pediatric cancer research
center where families never pay for treatment not covered by insurance. No
child is ever denied treatment because of the family's inability to pay. St.
Jude is financially supported by ALSAC, its fundraising organization. For more
information, please visit www.stjude.org.

SOURCE  St. Jude Children's Research Hospital

Kelly Ramirez, EuroRSCG Latino, +1-917-854-4207, kellyramirez@eurorscg.com;
Erika Mayor, ALSAC/St. Jude Children's Research Hospital, +1-305-260-4495,
erika.mayor@stjude.org

 

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