Gym Class Heroes Lead Travis McCoy Set to Release Charity Track

ALL PROCEEDS TO FUND GLOBAL HIV PREVENTION PROJECTS THROUGH MTV'S STAYING
ALIVE FOUNDATION

LONDON, Oct. 26 /PRNewswire/ -- MTV Networks International's Staying Alive
Foundation today announced the launch of Travis McCoy's charity track, One At
A Time, which is set for release on December 1st to coincide with World AIDS
Day.

McCoy, lead singer of alternative hip hop collective Gym Class Heroes and
special ambassador to The Staying Alive Foundation, exclusively wrote the
track for the Foundation which is MTV's global HIV and AIDS awareness charity,
funding and supporting youth-led grassroots HIV prevention projects around the
world.

Available to download on iTunes from December 1, World AIDS Day, all proceeds
from sales of the track will benefit the young people and projects supported
by the Foundation.

The track was written after the 10-day journey McCoy took as Staying Alive
Foundation Ambassador to South Africa, India and The Philippines, during which
time he visited some of the inspirational projects funded and supported by the
charity. His journey enabled him to meet with some of the young people who
have dedicated their lives to fighting the HIV/AIDS epidemic in their own
communities.

The track, which draws on McCoy's experiences while on the trip was recorded
in Miami and produced and co-written by The Smeezingtons.

"This track comes straight from the heart," said McCoy. "It encompasses
everything that I saw and felt on the trip. I met some amazing and inspiring
young people - and this track is dedicated to them and their tireless and
selfless commitment to the fight against HIV and AIDS. I just hope that it'll
inspire others out there to get involved in whatever way they can. It really
doesn't take much to make a difference."

Commented The Smeezingtons, "It was such an honour and humbling experience to
work with Travis and MTV to create this song. We love making music, but when
the music is used to help such a worthy cause it's unbelievably fulfilling."

"Travis' commitment to The Staying Alive Foundation has enabled us to reach
young people around the world in a truly innovative way," said Georgia Arnold,
Executive Producer of The Unbeaten Track and Senior Vice President, Social
Responsibility, MTV Networks International/ Executive Director, Staying Alive
Foundation.

"Through this track, Travis will be sharing his experience and amplifying the
HIV awareness message to MTV audiences, globally, in a creative and memorable
way. We are delighted with the track and can't wait for the world to hear it."

In addition to the One At A Time track, an accompanying music video will be
aired on MTV from November 9, 2009 and will be available to watch online on
MTV websites. The video features footage of Travis in the studio, as well as
clips from 'Travis McCoy's Unbeaten Track', the documentary that charts
Travis' tri-continental journey and is set to air on MTV channels on December
1, coinciding with the track release.

The philanthropic effort behind One At A Time is the result of a partnership
between MTV Networks International, The Staying Alive Foundation, Atlantic
Records and Fueled By Ramen.

One At A Time will be available on iTunes from December 1, 2009. From December
8, 2009, the track will also be available via other major online music
retailers.

In addition to buying the track, donations can be made directly to The Staying
Alive Foundation by visiting www.stayingalivefoundation.org

Check out www.theunbeatentrack.com for more details on McCoy's trip,
including the inspiration behind the track and the Foundation-funded projects
McCoy visited

About Travis McCoy

McCoy, singer, rapper, songwriter, is one of the most dynamic, eye-catching
and talented personalities in popular music today. He is the lead vocalist and
frontman of alternative hip-hop group Gym Class Heroes, formed by childhood
friends McCoy and drummer Matt McGinley while they were still attending high
school in upstate New York more than a decade ago. Gym Class Heroes took home
the trophy for Best New Artist at the 2007 Video Music Awards. A former art
school student who is a self-confessed sneaker collector, with over 200 pairs
to date, he made his own MTV debut in the summer of 2002 as part of the
nationwide MC Battle held on MTV's show Direct Effect. McCoy is currently at
work on his debut solo album to be released next year.

About The Smeezingtons

Producers Bruno and Phil, the duo that make up The Smeezingtons, have already
achieved huge success with the UK with no. 2 single "Get Sexy" by the
Sugababes and have worked with a number of other high profile artists
including K'Naan and Adam Levine, Sean Kingston, and Cobra Starship.

ABOUT MTV INTERNATIONAL'S STAYING ALIVE FOUNDATION

Founded in 2004, The MTV Staying Alive Foundation is a global public charity
operating in affiliation with MTV Networks International. Its mission is to
empower and support young people who are protecting themselves and their
communities against HIV and AIDS. The Foundation provides grants to youth-led
initiatives who are committed to educating their peers, fighting stigma and
discrimination, and empowering other young people to protect themselves
against the disease. For more information log onto
www.stayingalivefoundation.org.

About MTV Networks International:
MTV Networks International, a division of Viacom, Inc., includes the premier
multimedia entertainment brands MTV: Music Television, VH1, Nickelodeon, TMF
(The Music Factory), VIVA, Flux, Paramount Comedy, Comedy Central, Game One,
Neopets, GameTrailers, Shockwave, Addicting Games, Atom Films and Xfire. MTV
Networks' brands are seen globally in 578 million households, in 162 countries
and 33 languages via 166 locally programmed and operated TV channels and more
than 350 digital media properties. The company's diverse holdings also include
interests in television syndication, digital media, publishing, home video,
radio, recorded music, licensing & merchandising and two feature film
divisions, MTV Films and Nickelodeon Movies. MTV Networks is a unit of Viacom
Inc. (NYSE: VIA, VIA.B).

SOURCE MTV Networks International

Bernadette Simpao, +1-212-654-4311 Bernadette.Simpao@mtvn.com