RoexExpands into the South and Mid-West!

Products now available at all Chamberlin`s Market & Cafe and AKiN`S Natural
Foods Market Locations

IRVINE, Calif.--(Business Wire)--
Roex, Inc., a leading nutritional supplement company, announced the addition of
2 new retail partners, expanding its distribution network with Chamberlin`s
Market & Café and AKiN`S Natural Foods Market.

Roex is enjoying continued growth in the retail channel. Quality focused
retailers like Chamberlin`s and AKiN`S have helped Roex expand distribution
nationally.

Since 1935, Chamberlin`s Market & Café has been a staple to health conscious
natural foods buyers living in Orlando and other central Florida locations as
has AKiN`S Natural Foods Market been in Oklahoma and other mid-west locations.

A selection of the Roex line is now available at all Chamberlin`s and AKiN`S
locations. Included are two popular Roex products -- WOW, the natural internal
cleanser and PC VOOM, the antioxidant-energy supplement leader. WOW and PC VOOM
have wide ranging consumer appeal and look to be valued additions to the
retailer`s shelves.

"Roex has been the nutritional consumer`s choice for premium specialty
nutritional products," says Chris Bolduc, Vice President of Retail Sales and
Marketing at Roex. "We are proud to be added to their vast selection of quality
nutritional supplements. Current as well as new Roex customers will now have
greater access to our products. Distribution partnerships are essential to our
growth and having retailers like Chamberlin`s and AKiN`S broadens our reach."

"We are committed to the health and well-being of our customers. Healthy diets
and quality supplements go hand in hand," adds Bolduc.

About Roex, Inc. Since its beginnings in 1994, Roex, Inc. continues to be the
nutritional consumer`s choice for premium specialty nutritional products. The
company and founder Rod Burreson are committed to helping people live longer,
healthier lives by developing innovative and effective nutritional supplements.
Roex manufactures and markets its own branded line direct to consumers and
through a network of independent and national health product retailers. Roex,
The Educated Choice in Nutrition For more information visit www.roex.com

AKiN`S Natural Foods Market. Since 1935, AKiN`S Natural Foods has been
recognized as one of the most complete and innovative retailers of Natural Foods
in the world. Today, health- conscious residents can find the purest and highest
quality natural foods, food supplements & cosmetics at any of their 7 locations
in the mid-west. (Tulsa, OK, Oklahoma City, OK, Springfield, MO, Topeka, KS and
Lincoln, NE).

Chamberlin's Market & Cafe began in Orlando in 1935 offering healthful herbs,
teas, whole grain flours and powdered supplements. Today in all six central
Florida locations (Orlando, Winter Park, Kissimmee, Altamonte Springs, Lakeland,
and Oviedo) Chamberlin`s continues to offer the highest quality natural
supplements, remedies, natural foods and products available.

Roex, Inc.
Stephanie Hamilton, 949-442-2622
shamilton@roex.com

Copyright Business Wire 2009