The Knot Announces Bridal Fashion Week Coverage

Fri Oct 16, 2009 3:49pm EDT
 
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5 Live shows, Brand-New Vlogging, and More

Sponsored by Viceroy Anguilla Resort & Residences
NEW YORK--(Business Wire)--
The Knot (NASDAQ: KNOT; www.theknot.com), the leading online wedding resource,
announces the Bridal Fashion Week lineup. This year, The Knot will broadcast
live from an unprecedented four runway shows, feature brand-new editor vlogs --
video blogs -- updated in real time, showcase more than 600 runway photos,
stream a half-hour live recap special, and much more. The newly opened Viceroy
Anguilla Resort & Residences has signed on as the exclusive corporate sponsor
for all Bridal Fashion Week related coverage on TheKnot.com. 

The Knot will double the amount of live coverage from last season as it
broadcasts straight from the runways of world-renowned designers, including
Monique Lhuillier, Badgley Mischka, Jenny Packham, and Claire Pettibone. 

The Knot Editor in Chief, Carley Roney, along with her team of wedding and
fashion editors, will be on-site broadcasting live before the shows, providing
unedited commentary and behind-the-scenes excitement, followed by the debut of
the designer`s new collection. This event will bring all the glitz and glamour
of the runway directly to brides in real time. 

Kicking off Saturday, October 17, at 11 a.m. ET on TheKnot.com, Claire Pettibone
presents her Spring 2010 Bridal Collection from NYC hot spot Buddakan in the
heart of the trendy Meatpacking District. Carley will be interviewing Claire
beforehand, and getting a sneak peek at the hair and makeup trends which will be
hitting her runway. 

Tune in again to TheKnot.comfor instant front-row access to the following
shows:

* Saturday, October 17, at 5 p.m. ET -- Jenny Packham -- Before her latest looks
hit the runway, Carley and her team will chat with Jenny about her latest
celebrity bride, Jaime Pressly, complete with sketches and photos of her gown! 
* Sunday, October 18, at 11 a.m. ET -- Monique Lhuillier -- Carley and her team
bring you along to one of the most anticipated events of the entire week! Last
season, this celebrity favorite incorporated peacock feathers into her bridal
collection -- what will she think of next? 
* Sunday, October 18, at 3 p.m. ET -- Badgley Mischka -- Along with an interview
with this legendary duo, The Knot will give you a live peek at all of the new
looks in this jam-packed show, including their signature line, bridesmaid
styles, and their brand-new "Mark & James" collection -- perfect for brides on a
budget!

But the live coverage doesn`t stop there! Brides are also invited to tune in for
a full recap of all of the shows and trends during a special edition of The Knot
LIVE(TheKnot.com/live) airing from The Knot headquarters in Manhattan this
Monday, October 19, at 3 p.m. ET. 

Continuing the coverage, editors at The Knot will be vlogging from dozens of
runway shows and appointments. From impromptu interviews to highlighting some of
their favorite new trends -- and perhaps even glimpsing at a celebrity sitting
front row at a show -- you`ll never know what might happen, so be sure to tune
in to TheKnot.com/fashion. The Knot will further distribute bridal fashion week
content on leading web portals MSN and AOL. 

And as if that`s not enough, video crews from The Knot will be taping at dozens
of shows, which you can watch at your convenience on The Knot TV on Demand
(TheKnot.com/tv). Also be sure to keep an eye on TheKnot.com/fashion where over
600 new gown photos will be posted during Bridal Fashion Week -- adding even
more to the already extensive gown library on TheKnot.com. 

For more information regarding this special event, or to speak with an editor
and receive camera-ready images from the fashion shows, contact PR Director
Melissa Bauer at (212) 219-8555 x1020 or email her at mbauer@theknot.com. 

About The Knot Inc. 

The Knot, Inc. (NASDAQ: KNOT; www.theknot.com), is a leading lifestage media
company. The Company's flagship brand, The Knot, is the nation's leading wedding
resource, reaching well over a million engaged couples each year through the #1
wedding website, TheKnot.com. Other products from The Knot include The Knot
national and local magazines, The Knot books (published by Random House and
Chronicle) and television programming bearing The Knot name (aired on the Style
and Comcast Networks). The Company also owns WeddingChannel.com, the most
visited wedding gift registry website. 

Photos/Multimedia Gallery Available:
http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6075576&lang=en

The Knot
Melissa Bauer, 212-219-8555 x1020
PR Director
mbauer@theknot.com

Copyright Business Wire 2009

 

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