Sundance Channel Programming Now Available on Verizon Wireless' V CAST Service

Daily Updates from 2008 Sundance Film Festival will be Available Jan. 17-27

NEW YORK, BASKING RIDGE, N.J., and LAS VEGAS, Jan. 8 /PRNewswire/ -- From
2008 International CES, Sundance Channel and Verizon Wireless announced today
that Sundance Channel's short form programming is now available on Verizon
Wireless' V CAST Video service. The perfect mobile companion for customers who
prefer independent films and programming, Sundance Channel on V CAST includes
video clips from prior Sundance Film Festival coverage, as well as animated
and live action short films and Sundance Channel original programming. In
addition, daily video clips from Sundance Channel's "Festival Updates" from
the 2008 Sundance Film Festival will be available to V CAST customers from
Jan. 17-27, 2008.
Verizon Wireless V CAST Video customers can check out the following
programming on Sundance Channel on V CAST: -- Daily updates from the 2008
Sundance Film Festival starting Jan. 17,
2008
-- Clips from prior Sundance Film Festival coverage featuring Robert
Redford and Crispin Glover
-- Animated green short films including "Yung Yeti" by Cole Gerst,
"Breakfast" by Bob Fox and "Wasted" by Casey Safron
-- Live action short films including "Electric Chairs" directed by Anita
McGee and "Not Pretty, Really" directed by Mark McKinney
-- Segments from Sundance Channel's original series "Big Ideas for a Small
Planet"

"We are thrilled to bring Sundance Channel content to Verizon Wireless'
mobile audience," said Christopher Barry, senior vice president of digital
media and business strategy for Sundance Channel. "We also look forward to
showcasing original film projects that are developed with the small screen in
mind during 2008."
Ryan Hughes, vice president of digital programming for Verizon, said,
"Verizon Wireless provides customers the content they want how they want it,
and we are thrilled to extend an array of content from Sundance Channel to our
customers."
Throughout the year Sundance Channel's content line-up will also include
film and documentary clips, thematic stunts around key events (e.g., Earth
Day) and short film projects developed for the small screen.
Customers with select V CAST-enabled phones can check out V CAST whenever
they want for just $3.00 for 24-hour use or by signing up for the $15.00
V CAST VPak monthly subscription, which also includes access to Verizon
Wireless' ESPN MVP, Get It Now(R) and Mobile Web 2.0(SM) services. Customers
get unlimited basic video -- including Sundance Channel -- but application
download fees apply for 3D games and premium video. There are no airtime or
megabyte charges to download, stream or watch V CAST content with any V CAST
subscription.
For more information about V CAST from Verizon Wireless, visit a Verizon
Wireless Communications Store, call 1-800-2 JOIN IN or go to
www.verizonwireless.com.
About Verizon Wireless
Verizon Wireless operates the nation's most reliable wireless voice and
data network, serving 63.7 million customers. The largest U.S. wireless
company and largest wireless data provider, based on revenues, Verizon
Wireless is headquartered in Basking Ridge, N.J., with 68,000 employees
nationwide. The company is a joint venture of Verizon Communications (NYSE:
VZ) and Vodafone (NYSE and LSE: VOD). Find more information on the Web at
www.verizonwireless.com. To preview and request broadcast-quality video
footage and high-resolution stills of Verizon Wireless operations, log on to
the Verizon Wireless Multimedia Library at www.verizonwireless.com/multimedia.
About Sundance Channel
Under the creative direction of Robert Redford, Sundance Channel is the
television destination for independent-minded viewers seeking something
different. Bold, uncompromising and irreverent, Sundance Channel offers
audiences a diverse and engaging selection of films, documentaries, and
original programs, all unedited and commercial free. Launched in 1996,
Sundance Channel is a venture of NBC Universal, CBS and Robert Redford.
Sundance Channel operates independently of the non-profit Sundance Institute
and the Sundance Film Festival, but shares the overall Sundance mission of
encouraging artistic freedom of expression. Sundance Channel's website address
is www.sundancechannel.com.
SOURCE Verizon Wireless

Jeffrey Nelson of Verizon Wireless, +1-908-559-7519,
Jeffrey.Nelson@verizonwireless.com; Sarah Eaton, +1-212-708-8043,
sarah.eaton@sundancechannel.com, or Katie Lanegran, +1-212-708-8044,
katie.lanegran@sundancechannel.com, both of Sundance Channel