New Haven City Card and Parcxmart Technologies Approach One Million in Total Transaction...
New Haven City Card and Parcxmart Technologies Approach One Million in Total
Transaction Volume
HAMPTON FALLS, N.H., May 9, 2008 (PRIME NEWSWIRE) -- New Haven's
multi-application Parcxmart Card(tm), designed as a city card to streamline
operating expenses and increase revenues for on-street parking operations and
merchants citywide, announces record usage in New Haven.
Michael Piscitelli, Director of New Haven's Department of Transportation,
Traffic and Parking stated, "Since we launched the New Haven Card in 2006, the
program has reached more than $905,000 in total transaction volume among local
merchants, city departments, and at the City's on-street and off-street parking
locations." Looking to the near future he added, "Given the continued growth of
the program, we expect to reach the $1 million mark in June this year, and we
are also excited about the launch of the new look City Card mid-summer, which
will allow up to $500 to be loaded to cards, and offers an Instant Cool Rewards
loyalty application along with additional participation from both local and
regional merchants. Repositioning the existing card as a viable City Card with
enough spending power and utility to meet our commuting public's needs is a
logical step in what has become a valued addition to every downtown New Haven
commuter and visitors' pocket book and wallet."
According to John Regan, President of Parcxmart Technologies(tm), "Local
merchants are getting more involved in distribution and acceptance of the card,
and consumer awareness has increased significantly as supported by the growth of
the number of monthly transactions in the second year of operation, increasing
by 100 percent over the same period a year ago."
Parcxmart's multi-application smart card is the first card of its kind to
provide consumers with a means to pay for both on-street and off-street parking
as well as goods at local merchants. Parcxmart's merchant network built around
the parking zones eliminates the need for the city to market and sell cards to
consumers as well as manage card transactions. New Haven has also expanded upon
the first year of the card's success by becoming the first city in the nation to
extend the use of the card for personal identification as well as for parking
payment and purchases at local and regional merchants.
About Parcxmart Technologies, Inc. (www.parcxmart.com)
The Parcxmart(tm) Card solution is a comprehensive payment platform that uses
smart card technology to offer commuters a convenient one card alternative to
coins and cash at on and off-street locations. Founded in 2003, Parcxmart
Technologies, Inc. is an electronic payment firm specializing in city payment
solutions with its initial focus on the on- and off-street parking market. Its
partners include leaders in secure electronic payment technologies in North
America and Europe. Parcxmart offers the only smart card payment program that
combines secure transactions, multi-party settlement, and interoperability among
all participating cities, merchants, and consumers throughout its payment
network.
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CONTACT: Parcxmart Technologies, Inc.
Craig Henkels
603-929-3051
Chenkels@parcxmart.com
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