529.com Wins Outstanding Achievement in Web Development

Upromise Investments` Educational Website Helps Bring Clarity to 529 Savings
Plans
NEWTON, Mass.--(Business Wire)--
Upromise Investments, Inc., the leading administrator of 529 college savings
plans, today announced its website www.529.com was awarded the 2009 WebAward for
Financial Services Standard of Excellence and Investment Standard of Excellence
by the Web Marketing Association.

529.com uses interactive online tools to offer guidance about how 529 plans are
managed, how they can be accessed, and how different kinds of investors - from
parents to grandparents to financial advisors - can make the most out of saving
for college. The site features essential elements for:

* Families: Interactive quizzes; questions and answers about 529 plans; and a
map thatprovides information on Upromise Investments-administered 529 plans with
links to resources for every state`s 529 savings plan.
* Guidance Counselors: A section devoted to helping counselors pass along
information to students and their families.
* Employers: First steps toward adding 529 plans as a benefit in the workplace.
* Financial Advisors: Information about tools and data that can help guide
decisions about investing on behalf of clients.

"A key component of saving for college is educating families early on about the
power of saving, even if they can only contribute little by little over time,"
said Liz Robinson, Vice President of Upromise Investments. "We continue to focus
on providing simple tools to help families learn more about 529 plans and make
informed decisions about how to plan financially for higher education. We are
thrilled that 529.com is making an impact on that front."

More than 2,000 sites from 45 countries were judged in 96 industry categories
during this year's competition. Now in its 13th year, the Web Marketing
Association`s annual WebAward Competition has been setting the standard of
excellence for website development. Entries were judged on design, copy writing,
innovation, content, interactivity, navigation, and use of technology. The
WebAward Competition is the premier award recognition program for web developers
and marketers.

For more information, please visit www.529.com, an informational site created by
Sallie Mae affiliate Upromise Investments, the largest administrator of college
savings plans in America.

When you invest in a 529 college savings plan you are purchasing municipal
securities whose value will vary with market conditions. Investment returns are
not guaranteed, and you could lose money by investing in a 529 college savings
plan. Investment objectives, risks, charges, expenses, and other important
information are included in a 529 college savings plan's offering statement;
read and consider it carefully before investing.

About Upromise Investments, Inc.

Upromise Investments is the leading administrator of 529 college savings plans.
As of September 30, 2009, the company provided program management and
administration services to more than 1.8 million accounts with over $21.4
billion in assets across direct, advisor, and prepaid savings plans sponsored by
11 states. Upromise Investments, Inc., is a registered broker-dealer, member of
FINRA, and is registered with the MSRB.

About the Web Marketing Association

The Web Marketing Association works to create a high standard of excellence for
website development and marketing on the Internet. Staffed by volunteers, it is
made up of Internet marketing, advertising, PR, and design professionals who
share an interest in improving the quality of Website development and marketing
on the Internet. Since 1997, the Web Marketing Association's annual WebAward
Competition has been helping interactive professionals promote themselves, their
companies, and their best work to the outside world. Now in its 13th year, the
WebAward Competition has become the premier award event for Web developers and
marketers worldwide.

for Upromise
Evan Zall, 781-449-3244
evan@ebbenzallgroup.com

Copyright Business Wire 2009