Payvment Launches First Multi-Vendor E-Commerce Application for Facebook at PayPal X Innovate 2009

Tue Nov 3, 2009 2:00pm EST
 
[-] Text [+]
Payvment Harnesses PayPal`s New Adaptive Payments APIs, to Make It Easy for
Consumers to Shop Direct from Facebook 
SAN FRANCISCO--(Business Wire)--
Innovate 2009

Today Payvment launched an e-commerce application that allows anyone to easily
create a retail store on Facebook. By harnessing the power of the PayPal X
global open payments platform, customers will now be able to shop from multiple
vendors in a single shopping cart, turning Facebook into an online shopping
mall. 

The new application uses PayPal`s new Adaptive Payments APIs and is built on the
company`s existing shopping cart Web service that turns any online page into an
e-commerce page with a single line of code. 

"One of the big innovations made possible by Adaptive Payments is our ability to
let users search and purchase from multiple storefronts throughout Facebook -
then pay for everything with a single checkout using PayPal," said Christian
Taylor, Payvment founder and CEO. 

"Payvment`s work is a great example of how third-party developers can use PayPal
X to create a new generation of payment options," said Osama Bedier, PayPal`s
vice president of platform. "Facebook`s 300 million users will now be able to go
shopping on Facebook. PayPal takes care of the payments and Payvment the
shopping cart experience." 

Part of the PayPal X platform, the Adaptive Payments API is a set of building
blocks that gives developers the tools to create highly customized payment
services. The API will change where and how people can make payments, how
recipients get compensated, and more. 

About Payvment

Payvment powers online shopping carts, allowing online merchants of any size to
place shopping carts on Web sites, social networks and blogs. By providing the
backend technology, merchants can use Payvment`s offering without installing
software or requiring technological expertise. For consumers, Payvment`s unique
platform enables users to add items to their shopping cart from one place and
checkout those items even if they were no longer on the site. For more
information, visit www.payvment.com.

Payvment
Christian Taylor, 818-636-4360 (m)
CEO
ctaylor@payvment.com
hello@payvment.com
www.payvment.com
Twitter: @payvment 

Copyright Business Wire 2009

 

Featured Broker sponsored link

Editor's Choice

A selection of our best photos from the past 24 hours.  Slideshow 

Most Popular on Reuters

  • Articles
  • Video