Top-Level Data and a Strategic Analysis of the Key Drivers of Japan's US$54.8 Billion...

Top-Level Data and a Strategic Analysis of the Key Drivers of Japan's US$54.8 Billion Package Production Industry

DUBLIN, Ireland--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/research/1e36e7/packaging_drivers)
has announced the addition of the "Packaging Drivers in Japan" report
to their offering.

Digging deeper than the generally available detailed 2007 industry
data on market size, segmentation and demographics, this report
analyses the complex forces impacting on Japan's packaging industry
which has consistently taken the lead the field in technological
innovation, aesthetic appeal, brand shelf presence and consumer
expectation, most of which takes years to filter out to the west.

This report investigates the key drivers of this advanced
packaging market and analyses the lessons non-Japanese companies could
adapt to their own market conditions.

WHY YOU SHOULD BUY THIS REPORT:

-- Spot future trends and developments

-- Inform your business decisions

-- Pinpoint growth sectors and trends and identify factors
driving change

-- Understand the competitive environment and the market's major
players

-- Add weight to presentations and marketing materials

-- Source new designs and formats

-- Contact potential new production and design partners

This report is a mine of information about the key forces
impacting upon the Japanese packaging industry, forces which, if they
have not already done so, will impact on western society in the
immediate future:

Sustainability - Biodegradability - Environmental Legislation -
Aging Populations - Changing Retail - Distribution Systems - New
Consumer Oriented Technological Solutions - Packaging Material
Development, Formats and Applications.

It examines how and whether the Japanese packaging supply chain
adapted to the challenges of their rapidly changing society by
innovation in Packaging Design, construction and developing new
materials.

WHO SHOULD BUY THIS REPORT

Anyone looking for new ideas and a fresh perspective:

-- Business Development Directors

-- Packaging and Brand Strategists

-- Packaging Designers

-- Packaging Buyers

-- Converters and co-packers

ABOUT THIS REPORT

Packaging Drivers in Japan is the first volume in a suite of three
Packaging Industry analytical reports focused on recent developments
in Japanese packaging technology.

Companion reports are:

-- Current and Future Trends in Japanese Packaging: Design,
Production, Materials (Illustrated)

-- Sustainability Solutions In Japanese Packaging

WHAT WILL I LEARN?

Understand the key drivers of the Japanese Packaging Industry:

MARKET FORCES

Japan's market forces are as complex as a zen poem; seemingly
simple demographic data and production statistics reveal layers of
depth which have resulted in creative industrial solutions in material
technology, structural and graphic design to meet future consumer
demand - and in the most cost effective manner.

This report looks behind the statistics to reveal the underlying
motivation behind Japan's new packaging technologies.

LEGISLATING THE HIGHEST RECYCLING RATE WORLD WIDE

Japan's legislative framework comprises no less than five basic
environmental laws which combine to require the mandatory sorting,
collection and recycling of post consumer waste.

A complex system of fees and quotas are imposed on the packaging
supply chain at source to fund post consumer collection. Calculated by
weight and volume the complex scale of charges has resulted in unique
technological developments in response: Package light-weighting and
package reduction not only cut transport costs, but results in reduced
fees.

This report details and discusses the core packaging provisions of
each of Japan's five environmental legislative instruments, their
success rates (or otherwise) including interviews with key industry
players.

DEMOGRAPHICS TRENDS & A NEW DESIGN MOVEMENT

Changing demographics in Japanese society mean that the population
is ageing rapidly, resulting in dramatic changes in lifestyles and
consumer expectation.

UNIVERSAL DESIGN (UD) is a new revolutionary movement to promote a
different way of thinking about the functionality of the package
builds accessibility and user-convenience into the initial concept:
easy opening for the elderly yet child proof, clearly labeled
instructions for eyesight impaired yet hold shelf appeal, pre-cooked
meals in retortable or mircrowavable pouches are self-venting to
release steam and prevent scalding.

This new UD movement has been adopted by ALL of the major
packaging producers and brand owners in Japan collaborating to develop
new active intelligent packaging materials, substrates and closures.

This report analyses the impact of UD and includes practical
examples of new packaging formats which have found success in the
market as a result of UD.

THE CORPORATE CULTURE - BEYOND CORPORATE SOCIAL RESPONSIBILITY

Until very recently Japanese workers were considered to have an
'iron rice-bowl' - redundancies and lay-offs were unheard of as the
Corporation took paternal responsibility as part of the 'social
contract'. An understanding of the three types of Japanese
corporations, their roots in the pre-war zaibatsu, the linkages and
informal relationships between businesses in the packaging supply
chain gives an insight into the transformation from traditional
Japanese business structures and practices to modern day CSR policies.

The concept of Corporate Social Responsibility (CSR) may be a
familiar in many western companies, however Japanese collective
culture places the CSR emphasis on 'Social Responsibility' with the
Corporation as enabler. One example would be the belief in 'safety
before work' - not a mistranslation but the belief that it is in the
collective interest of society that a worker remain safe outside the
workplace and that it is the corporation's responsibility to enable
and facilitate this.

This report examines the practical role played by CSR in the
packaging industry and how it relates to the development of UD
packaging, technology development, sustainability, and the
relationship with government and legislation.

COMPANY PROFILES

A series of detailed company profiles focused on the key
innovators of the Japanese packaging sector.

Selected for their leading roles as trendsetters in the
development of packaging - material, format, application, equipment
manufacture and technology - not merely on company size or revenue.

These are the companies to watch closely.

This report is Part 1 of a much larger project, 3-reports covering
the Japanese industry.

The other two (similarly priced) being:

-- Current and Future Trends in Japanese Packaging: Design,
Production, Materials (due in October)

-- Sustainability Solutions In Japanese Packaging (due in
October)

-0-
*T
However we are offering a discount price structure:
Buy 2 reports @ 20% discount off the total
Buy 3 reports @ 25% discount off the total

Key Topics Covered:

The Japanese Packaging Industry
- Introduction

-Structure
-- Packaging Statistics & Commentary
Chart: Shipment Value of Packaging Materials & Containers (2002 - 07)
Chart: Shipment Volume of Packaging Materials & Containers (2002 - 07)
Chart: Packaging Machinery Production Volume (2007)
Chart: Packaging Machinery Production Value (2007)
Chart: % Breakdown of Packaging Materials in Shipment Value & Volume
(2007)
Table: Breakdown in Shipment Value of Packaging Materials & Containers
(2007)
Table: Breakdown in Shipment Volume of Packaging Materials/Containers
Table: Production Quantity, Type & Value of Packaging Machinery
(2004- 2007)
Table: PET Bottle Beverage Volume

O Key Drivers

LEGISLATING THE HIGHEST RECYCLING RATE WORLD WIDE
-Impact of Environmental Legislation
-Basic Environment Law
-Waste Management and Public Cleansing Law
-Law for Promoting of Effective Use of Resources
-Law for promotion of sorted collection and recycling of containers
and packaging
-Law Concerning the Promotion of Procurement of Eco-friendly Goods and
Services by the State and Other Entities
-Fundamental Plan for Establishing a Sound Material-Cycle Society
Chart: Recycling Process Flow
Chart: Packaging Recovery Process
Table: Recycling Targets By Container Format
Chart: The Recycling Fee Process
Table: Recycling Fee Structures

MARKET FORCES
-Demographics
Chart: Generational trends in Japanese Society
Table: Consumer expectation: New elderly homemakers/New young
homemakers
-Changing Consumer Purchasing Patterns
-Lifestyle changes and packaging
-Concerns about food security
-Responsive brand strategies of manufacturers and packaging
-Cultural Expectations - The first bite is with the eye
-Packaging and brand establishment (with photographs)
--Colour
--Texture
--Shape
-The Changing Retail Environment

UD: A NEW DESIGN MOVEMENT
-What is Universal Design?
-What is the thought /design process
--Photographic Examples: Labelling, Closures, New Materials
-Zen and the Art of Product Packaging

THE CORPORATE CULTURE - BEYOND CORPORATE SOCIAL RESPONSIBILITY
-Corporate Structures in Japan
-Zaibatsu and current relationships
-- Chart: Corporate relationships in packaging
-Corporate Social Responsibility
-The social compact
-Stakeholder dialogue
-Compliance & Ethics
-Certification
-The Wider community
-Packaging and CSR

COMPANY PROFILES
- Name of company
- Corporate Headquarters address and contact details
- Divisions
- Significant Dates: establishment, mergers etc
- Corporate officers (CEO, President etc)
- Employee headcount
- International Operations
- Main manufacturing facilities & sales offices
- Selected financial data
- Main products and markets
- Corporate philosophy & CSR activities
- Environmental policies
*T

For more information visit
http://www.researchandmarkets.com/research/1e36e7/packaging_drivers

Research and Markets
Laura Wood, Senior Manager
press@researchandmarkets.com
Fax (USA): 646-607-1907
Fax (International): +353-1-481-1716

Copyright Business Wire 2008