Los Angeles Demonstration Set at AIG

Will Appeal to AIG CEO to Help Reopen Landmark Gay Bar
Tuesday, April 1st - 12:30 pm

LAGUNA BEACH, Calif., March 28 /PRNewswire-USNewswire/ -- Supporters of the
historic Boom Boom Room in Laguna Beach will appeal to Martin J. Sullivan,
President and CEO of American International Group on Tuesday, April 1, 2008 at
12:30 pm. Several dozen demonstrators from Laguna Beach and Los Angeles will
gather in front of the AIG / SunAmerica Tower, 1999 Avenue of the Stars
(corner of Avenue of the Stars & Constellation Blvd.), Los Angeles, CA 90067
on Tuesday, April 1, 2008.
The demonstration is expected to last from approximately 12:30 to 1:00 pm.

SAVE the BOOM!!! http://www.savetheboom.com has been working for nearly two
years to try and convince property owner, Steven Udvar-Hazy to save the
landmark gay bar. Udvar-Hazy heads up International Lease Finance
Corporation, a division of AIG and is the 83rd richest American, according to
the latest Forbes Magazine. His net worth is listed at $3.1 billion.
Udvar-Hazy bought the Boom Boom Room and Coast Inn in which it is housed in
the fall of 2005. The Boom Boom Room closed after 61 years last September. It
had been the oldest gay bar in the Western United States.

"We will be releasing a letter to Martin J. Sullivan, the CEO of Mr.
Udvar-Hazy's parent company asking him to help resolve this situation," said
Fred Karger, Founder of SAVE the BOOM!!! "As the head of AIG, the world's
largest insurance and financial services company, Mr. Sullivan has the
absolute power to conciliate this situation. We are extremely hopeful that he
will help save our gay landmark in Laguna Beach."

SOURCE SAVE the BOOM!!!

Fred Karger of Save the BOOM!!!, +1-949-494-4750