Planet Green Announces World Class Board of Advisors
SILVER SPRING, Md., Feb. 26 /PRNewswire/ -- Planet Green, Discovery
Communications' global multiplatform environmental initiative, today announced
its strategic Board of Advisors representing a broad spectrum of thought
leaders in the fields of science, academia, technology, business,
environmental advocacy, government and media. Planet Green President and
General Manager Eileen O'Neill made the announcement.
"When it comes to our Board of Advisors, Planet Green is standing on the
shoulders of giants," said O'Neill. "These individuals are pioneers and
visionaries, dedicating their passion and leadership to create a future that
balances the needs of humankind and the environment. We are honored to have
their guidance and participation as we endeavor to engage and inspire our
audiences through Planet Green."
The Board will provide expert counsel on emerging trends, issues,
innovations and scientific findings, to help inform Planet Green's robust
offering of programming, content, partnerships and public affairs activities
across Discovery's media platforms. The Board will also provide
recommendations on practical methods to introduce and involve Planet Green's
audiences in making a positive difference for the planet. The Board convened
in February for its inaugural meeting.
Planet Green Board of Advisors
Discovery Communications
Mr. John Hendricks, Founder and Chairman, Discovery Communications
Mr. David Zaslav, President and Chief Executive Officer, Discovery
Communications
Ms. Eileen O'Neill, President and General Manager, Planet Green
Mr. Graham Hill, Founder, TreeHugger.com and Vice President Interactive,
Planet Green
Environmental Advocacy
Ms. Frances Beinecke, President, Natural Resources Defense Council
Mr. S. Richard Fedrizzi, President, Chief Executive Officer and Founding
Chairman, U.S. Green Building Council
Mr. Robert Kennedy, Jr., Chairman, Waterkeeper Alliance
Dr. Wangari Muta Maathai, Nobel Laureate and Executive Director, Greenbelt
Movement International
Ms. Stephanie Meeks, Acting President and Chief Executive Officer, The
Nature Conservancy
Mr. Matt Petersen, President and Chief Executive Officer, Global Green USA
Mr. Jerome Ringo, President, The Apollo Alliance
Mr. Larry J. Schweiger, President and Chief Executive Officer, National
Wildlife Federation
Scientific
Dr. Kathryn Moran, Director, Marine Geomechanics Laboratory, University of
Rhode Island
Dr. David Suzuki, Co-Founder, The David Suzuki Foundation
Media, Policy and Entertainment
Ms. Carol Browner, Principal, The Albright Group LLC
Mr. Leonardo DiCaprio, Actor and Environmentalist
Mr. Daniel C. Esty, Hillhouse Professor of Environmental Law & Policy at
Yale University; Director, Center for Business and the Environment at
Yale
Mr. Andrew Lack, Chairman of the Board, Sony BMG Music Entertainment
Mr. Kenneth Lerer, Chairman, The Huffington Post
Mr. Achim Steiner, Executive Director, United Nations Environment
Programme
Honorary Board Members
Governmental
The Honorable Christopher Shays, Connecticut
The Honorable Mark Udall, Colorado
Governor Martin O'Malley, Maryland
Governor Tim Pawlenty, Minnesota
Discovery Communications Experts
Mr. Josh Bernstein, President and Chief Executive Officer, Boulder Outdoor
Survival School
Mr. Jeff Corwin, Wildlife Biologist and Emmy Award-Winning Host
Mr. Philippe Cousteau, Co-Founder and President, EarthEcho International
Ms. Terri Irwin, Founder, Wildlife Warriors and Director, Australia Zoo
Mr. John Picard, Sustainability Expert
Ms. Summer Rayne Oakes, Model and Activist
Ms. Sara Snow, Green Living Expert and host of Get Fresh with Sara Snow
About Planet Green
Discovery Communications is a passionate advocate of preserving our earth
and a leader in developing television programs that educate citizens about the
best qualities of this place we call home. Discovery's commitment to these
issues reached new heights when it created Planet Green, a global,
cross-company initiative dedicated to documenting, preserving and celebrating
the planet. In June 2008, Discovery Home channel becomes Planet Green -- the
first 24-hour eco-lifestyle channel dedicated to making a difference by
providing tools, information and content that will enlighten, empower and most
importantly, entertain. The channel will launch to more than 50 million homes.
Planet Green speaks to people who want to understand green living and to
those who truly want to make a difference by providing resources to meet the
critical challenge of protecting our environment. Planet Green's platforms
include leading eco-lifestyle website TreeHugger.com
(http://www.treehugger.com) and the recently launched solutions-oriented
PlanetGreen.com (http://www.planetgreen.discovery.com). Discovery will also
launch Discovery Education Green, a K-12 service that hosts dynamic media
content correlated to state standards. Discovery Education Green will help
teachers integrate Green lessons into their curriculum and empowers students
to make more environmentally conscious decisions.
SOURCE Discovery Communications
Annie Howell, +1-240-662-4799, Annie_Howell@discovery.com, or Bryan Hughes,
+1-240-662-3002, Bryan_Hughes@discovery.com, both of Discovery Communications
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