New Report Examines China's Internet Gaming and Portal Market

DUBLIN, Ireland--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/reports/c86792) has announced the
addition of "The China Internet Gaming and Portal Market in 2008,
MMORPGs and Casual Gaming Market Remains Under-Penetrated" to their
offering.

China's online Internet gaming market is still experiencing
massive growth. MMORPGs saw revenue CAGR of 100% over the last five
years, yet this is still an under-penetrated market.

This 24 page report provides the only independent market research
launched in 2008 that highlights the strengths and weaknesses of the
China Internet Gaming Market, provides hard-to find financial
statistics such as online gaming ARPU, revenue market share, impact of
casual games, and outlines the direction the industry is heading and
why.

Key Learning's inside this publication:

-- Outlook China online gaming revenue, growth from 2001 - 2011E

-- Outlook for Broadband connections, growth from 2001 - 2011E

-- Outlook for Internet Cafes, growth from 2001 - 2011E

-- Why Online Gaming is so popular in China

-- Why Sony and Nintendo had not had much success

-- Online Gamers and their ARPUs (Casual vs Platform Games)

-- How Shanda has changed the industry

-- Profiles of the Market Leaders - Shanda, Netease, The9, Sohu,
Tencent

-- What Tier 2 gaming companies are the upcoming strong
competitors

-- Current Top 10 Most Popular Online Games in China

-- Online Gaming Revenue Market Share

Chapter 1. China's Online Gaming

Gaming Penetration - Current and Outlook to 2011

Markey Dynamics

Regulatory

Broadband Penetration

Impact of the Free-to-Play Model

Chapter 2. Profiles of the Leading Gaming and Content Providers in
China

NetEase

Giant Interactive Group

Shanda

SOHU

Tencent

The9

Chapter 3. KPIs and Market Statistics

Online vs Console Games (US$ M)

Male vs Female Gamers

Online Game Population

Online Gaming Revenue Market Share

Monthly ARPU of Online Gamers

Leading Game Developers in China

Chapter 4. Conclusions

Why the China internet gaming market is under-penetrated

Why Online Games are more popular than console games

Online vs Console Games (US$ M) Outlook

Why Free to Play has changed the market

Outline of the Difficulties the Korean Game Developers have
experienced in China.

For more information visit
here

Research and Markets
Laura Wood, Senior Manager
Fax: +353 1 4100 980
press@researchandmarkets.com

Copyright Business Wire 2008