Research and Markets: New Report Examines the Operations of Leading Chinese Mobile...

Research and Markets: New Report Examines the Operations of Leading Chinese Mobile Phone Design Houses Techfaith, STG and Longcheer

DUBLIN, Ireland--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/reports/c89142) has announced the
addition of Chinese Mobile Phone System Design Houses Development
Strategies in 2008 to their offering.

After experiencing a period of rapid growth in 2003 -2005, Chinas
mobile phone design houses have had to cope with a more challenging
business environment since 2006. Important customers such as NEC and
Alcatel have withdrawn from the Chinese mobile phone market, while at
the same time the share of the Chinese domestic market held by the
Chinese mobile phone vendors -which have in the past been the Chinese
mobile phone design firms main customers -has been shrinking. Mobile
phone design houses have adopted a variety of different strategies in
response to these challenges. Some have switched to an ODM business
model, or reoriented their operations to focus on international
markets. This report will examine the operations of leading Chinese
mobile phone design houses Techfaith, STG and Longcheer, along with
the outlook for their future development.

List of Topics

Presents current status of the Chinese mobile phone industry;
analyzes Chinese leading mobile phone design houses development and
future strategies, including Techfaith, STG, and Longcheer,
investigates future trends in the mobile phone design industry.

-- Chinese Mobile Phone Design Industry Development

-- Techfaith

-- STG

-- Longcheer

-- Future Trends

-- MIC Perspective

List of Tables

Table 1 Operation of Chinas Mobile Phone Design Houses in 2007

Table 2 Techfaiths Main Overseas Orders in 2007

Table 3 Techfaiths Record of Orders from Operators

Table 4 Division of Labor Within Longcheers R&D Team

List of Figures

Figure 1 Chinese Mobile Phone Design Houses Positioning Within the
Mobile Phone Industry

Figure 2 Techfaiths Revenue Performance, 3Q 2005 - 3Q 2007

Figure 3 Techfaiths R&D Expenditure, 3Q 2005 - 3Q 2007

Figure 4 Techfaiths Revenue Structure by Business Type, 3Q 2005 -
3Q 2007

Figure 5 Techfaiths Sources of ODM Revenue, 3Q 2005 - 3Q 2007

Figure 6 Techfaiths Smartphone Product Line-up

Figure 7 Techfaiths 3G Product Roadmap

Figure 8 STGs Revenue Growth, 1H 2004 - 1H 2007

Figure 9 STGs Revenue Structure by Business Type, 1H 2004 - 1H
2007

Figure 10 STG s Shipment Volume Performance by Business Type, 2004
- 1H 2007

Figure 11 STGs ASP by Business Category, 2004 - 1H 2007

Figure 12 STGs Gross Profit Margin by Business Category, 2004 - 1H
2007

Figure 13 STGs R&D Expenditure, 1H 2005 - 1H 2007

Figure 14 Longcheer Groups Organizational Structure as of 2006

Figure 15 Longcheer Holdings Revenue Performance, FY 2003 -FY 2007

Figure 16 Longcheers Mobile Phone Solution Shipment, 3Q 2005 - 2Q
2007

For more information visit
here

Research and Markets
Laura Wood
Fax: +353 1 4100 980
press@researchandmarkets.com

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