Leading Preteen Merchandiser Signs Exclusive Agreement with DHL
Fashion Angels Moves Shipping Services to DHL for Seamless Sample and Product Distribution PLANTATION, Fla.--(Business Wire)-- DHL, the world's leading express delivery and logistics company, today announced a new two-year agreement with Fashion Angels Enterprises, a manufacturer and wholesaler of preteen merchandise. Under the agreement, DHL will be the exclusive shipper for all finished product shipments within the U.S. as well as international import and export of small package samples for Fashion Angels. Fashion Angels Enterprises manufactures and distributes the latest trends for the preteen or "tween" market segment, including fashions and accessories for dolls; bath and body products; arts and crafts activity kits and stationary. The company designs and develops all of its products and styles out of its corporate offices and distribution center in Milwaukee, Wisconsin. Product samples are shipped via DHL's international express services to and from the U.S. and vendors in China, Hong Kong, Taiwan, and countries in Europe. Fashion Angels Enterprises then distributes its final merchandise to retailers, wholesalers and consumers within the U.S. using DHL's express and ground services "We require a reliable solution for rapid movement of our product samples overseas in order to meet our tight production schedules," said Jun Lee at Fashion Angels Enterprises. "DHL provides that solution, delivering faster transit times across all of the trade lanes that reach our vendors and factories offshore. We were also impressed with the expert consultation, flexibility and personal service that DHL provides for its clients. DHL is working with us as a partner rather than a vendor, which is a real reflection of their culture," continued Jun Lee. To improve productivity at Fashion Angels Enterprises' distribution center, DHL integrated its back end database systems directly with Fashion Angels' accounting software. Shipments are processed through the DHL EasyShip system. Fashion Angels Enterprises' personnel type a short entry code into their accounting system to produce a shipping label, saving time and eliminating errors caused by manual data entry of customer addresses. "U.S. businesses are feeling the pressure to find more creative solutions to increase productivity, contain costs and remain competitive," said Charles Brewer, Executive Vice President of Sales, for DHL. "We approached Fashion Angels Enterprises as if we were consultants, providing not only the best platform for global trade, but the expert advice needed to help them streamline and simplify their distribution procedures so they can and focus energies on their core business." About DHL DHL is the global market leader of the international express and logistics industry, specializing in providing innovative and customized solutions from a single source. DHL offers expertise in express, air and ocean freight, overland transport, contract logistic solutions as well as international mail services, combined with worldwide coverage and an in-depth understanding of local markets. DHL's international network links more than 225 countries and territories worldwide. Some 300,000 employees are dedicated to providing fast and reliable services that exceed customers' expectations. Founded in San Francisco in 1969, DHL is a Deutsche Post World Net brand. The group generated revenues of more than 63 billion euros (more than $93 billion) in 2007. About Fashion Angels Enterprises: Milwaukee-based, Fashion Angels Enterprises, was established in 1998, and quickly earned a reputation for designing and manufacturing high quality tween girls' products. Beginning with craft and beading kits, Fashion Angels Enterprises now encompasses a complete doll line, design career kits, an eco-friendly line, Project Runway license, jewelry line, handbags and pet products. Fashion Angels products are carried by over 3,000 specialty and high-end retailers in the U.S. and globally. For more information and to see Fashion Angels' wide variety of products, please visit www.FashionAngelsEnterprises.com. DHL USA, Plantation Corporate Communications Robert Mintz, 954-888-7114 usa.pressoffice@dhl.com Copyright Business Wire 2008
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