Newark Takes Home 10 NEDA Channel Marketing Awards

Thu Nov 5, 2009 11:48am EST
 
[-] Text [+]
Chicago-Based Electronics Distributor Wins in All Categories, Receives the Most
Awards
CHICAGO--(Business Wire)--
Newark, part of the global Premier Farnell Group, and a leading multi-channel,
high-service electronics distributor supporting millions of engineers and
purchasing professionals across the Americas, is pleased to announce that it has
received 10 Channel Marketing Awards from the National Electronic Distributors
Association (NEDA), for the creativity and effectiveness of its marketing
communications. 

The awards were presented at the 2009 NEDA Executive Conference in Chicago on
November 2. Newark received 5 Platinum Excellence Awards for its advertising
campaign, integrated marketing, corporate newsletter and corporate capabilities
brochures. Another five Gold awards were captured in the categories of full page
image advertising, co-op advertising, corporate newsletter, web promotion and
industry advocacy. 

All of Newark's marketing communications are developed and created in-house.
Over the last seven years Newark has received a total of 77 Channel Marketing
Awards, more than any other entrant. 

"Our market-leading suppliers depend upon us to create demand, and we are
honored to be recognized by our industry for creating compelling communications
that differentiate our brand," said Alisha Mowbray, Senior VP Marketing, Newark.
"These awards are also a testament to our high performance culture, which is
dedicated to excellence in every area." 

Editor`s Note: A hi-res image of the 10 awards is located at
http://www.vocus.com/images/pr/Newark_NEDA.JPG.

About Newark

Newark, part of the global Premier Farnell Group, and a leading multi-channel,
high-service electronics distributor supporting millions of engineers and
purchasing professionals across the Americas, is known for offering the broadest
selection of components and test equipment from 440+ top manufacturers. With
multiple sales channels, customers do business with Newark through contact
centers, a local branch network, field sales force and a world-class website at
www.newark.com that offers exclusive tools to manage, track and review
purchases, quotes and invoices online. Committed to innovation and reducing its
environmental impact, Newark has been making a difference in the electronics
industry for 75 years.

Newark
Janice Fleisher, 773-907-5941
jfleisher@newark.com



Copyright Business Wire 2009

 

Featured Broker sponsored link

Editor's Choice

A selection of our best photos from the past 24 hours.  Slideshow 

Most Popular on Reuters

  • Articles
  • Video