Maximum Adventure Network Now Broadcast to Nearly 17 Million U.S. Viewers

DENVER, CO, Mar 12 (MARKET WIRE) --
The Maximum Adventure Network (MAN) announced today the launch of its new
24-hour
outdoors adventure-focused television channel that reaches nearly 17 million
DIRECTV
television homes in the United States. MAN plans to announce further
distribution in the first half of this year.

Created by executives experienced in outdoors adventure television
programming and
distribution, MAN targets viewers interested in hunting, fishing, ATVs,
four-wheeling, boating and other outdoor adventures and recreational
activities, including extreme sports. MAN delivers compelling and original
programming content from producers and locations from around the globe.

"The Maximum Adventure Network is a channel for all MANkind, offering
family-oriented programming from top outdoors television producers," said
Michael Klahr, president of Denver-based MAN. "We are pleased to launch
MANon a national platform, connecting nearly 17 million viewers with programming
they are passionate about and delivering to viewers unique interactive
television capabilities. MAN will guide viewers on where to go, what to wear,
where to stay and what products work best."

These shows are available during primetime on Maximum Adventure Network on
DIRECTV channel 608:

-- Gone Huntin' - Tag along as Keith and Tony hunt big and upland game
across North America while getting hunting tips and reviews of innovative
new products.
-- Relentless Pursuit - Join Tim Wells on archery hunts across the
Midwest.
-- Best of the West - Headquartered in Wyoming, The Best of The West is
dedicated to bringing you the finest fair chase hunting action.

Other popular outdoors adventure shows now broadcast on MAN include
Adrenaline Outdoors, Outdoor Expeditions, Campbell, Hunting with the Pros,
Hunting Lease Magazine, Pennsylvania Back Country, Ranch and Resort, Sledhead,
Southern Outdoor Experience, Sportsman of North America, TNT Outdoor
Adventures, World of Hunting, Whitetail Properties, Wayne Burns Outdoor
Allstars, and TV Travel Magazine.

"The Maximum Adventure Network enhances the value of our extensive selection
of
outdoors, sports and lifestyle programming while speaking to DIRECTV viewers
who are the most passionate about their programming choices," said Toby Berlin,
vice
president of Programming Acquisitions for DIRECTV.

"Unlike other recreational channels, MAN features sponsor integration into
the
programming content in an entertaining and engaging manner," added Klahr.
"While MAN gives our customers access to the fishing expedition, it also
shows our viewers how to purchase the fly rod that is being cast."

MAN offers interactive capabilities, from 1-800-number viewer response to
on-screen messages, or triggers, that take viewers to TV microsites where they
can learn more information about products they see on TV. These interactive
capabilities include giving viewers the ability to order brochures or view a
long form, on-demand commercial, allowing viewers to engage and connect
through the remote control.

Outdoors adventure recreation is a robust segment in the U.S. economy as
evidenced by more than 80 million outdoors enthusiasts spending approximately
$70
billion annually on products and services used for hunting, fishing or
watching wildlife.

MAN is expected to make further announcements this year that will bring
MAN's
TV distribution to more than 25 million homes worldwide with additional
viewers reached through global webcasting. Contact MAN for more information on
how to watch the Maximum Adventure Network.

About MAN

Maximum Adventure Network (MAN) delivers outdoors adventure television
programming,
targeting the growing audiences interested in all things outdoors, including
hunting, fishing, ATVs, four-wheeling, boating and other recreational
adventures, including extreme sports. Visit www.maximumadventurenetwork.com or
call 303-570-5519.

Press Contact:
Marc Lumpkin
Altitude Public Relations for MAN
303.378.2366
Email Contact

Copyright 2008, Market Wire, All rights reserved.

-0-