Signs By Tomorrow Says: Reach Your Target Audience Through Mobile Advertising

Signs By Tomorrow expert discusses the effectiveness of vehicle
graphics and lettering as a 2008 advertising strategy
COLUMBIA, Md.--(Business Wire)--
When we think of signs, we usually envision store awnings,
billboards, banners, or other types of on-premise signage that
includes a company's slogan and promotes its brand name. However, also
within the spectrum of the signage industry are vehicle signs - which
are gaining popularity as we enter the new year, says Joe McGuinness,
president of Signs By Tomorrow.

With the average American traveling 302 miles over a seven-day
span, a business' vehicle graphics could have quite an impact on
consumers.

Industry statistics show that more than 95 percent of Americans
are reached by media targeting vehicle drivers and passengers and one
vehicle wrap can generate over 30,000 to 70,000 impressions daily.

"We have noticed first-hand how more business professionals are
interested in signs on the go," McGuinness said. "The idea is to
maximize your company's visibility - and, getting signage on your
vehicle is your best bet for visibility. Just think of it; your
vehicle is always in motion for everyone to see, and vehicle signage
is a cost-effective way to promote your business in town, as well as
throughout the country."

According to the International Sign Association, when signage is
part of a company's overall marketing strategy, the company's increase
in revenue is extremely profound. Vehicle signage is emerging as a
prominent way to build awareness. In fact, McGuinness said Signs By
Tomorrow popularly known for turning company vehicles all over the
nation into "bumper-to-bumper marketing machines."

McGuinness suggests the following ideas:

-- Car, Truck & Van Graphics and Wraps - With this option, you
can create a consistent brand image across all of your company
vehicles.

-- Magnetic Vehicle Signs - Looking for something a bit more
versatile and cost-effective? Magnet signs come in all kinds
of shapes, sizes and colors. They are easily removable, making
it simple to transfer between vehicles.

-- Customized Graphics - Implement your own design into the
signage for your vehicles and combine your design with
multiple media to accommodate any mode of transportation.

For more information, contact your local Signs By Tomorrow or
visit www.signsbytomorrow.com.

Signs By Tomorrow
Andrew Akers, 410-312-3600
VP of Operations
andrewa@signsbytomorrow.com

Copyright Business Wire 2008