Dream Dinners Announces New CEO

SNOHOMISH, Wash., Feb. 12 /PRNewswire/ -- Dream Dinners, the leaders and
innovators of the meal-assembly industry, are starting 2008 with some bold
moves. Stephanie Allen and Tina Kuna, co-founders of Dream Dinners and the
originators of the meal-assembly industry, announced this week the placement
of Darin Leonard as CEO to lead the evolution of the brand and the industry.
Darin is excited to be jumping aboard at such a pivotal time in this
industry. "This industry has some unique challenges ahead of it, but Dream
Dinners is poised well and clearly at a competitive advantage to continue to
lead the industry. Stephanie and Tina have done a spectacular job of setting
up a Franchisor support system that focuses on the customer," Leonard said.
Dream Dinners, a privately held company based in Snohomish, Washington and
recognized as the creators of the meal-assembly Industry, continues to lead
the industry in store count and double digit growth since inception in March
of 2002. While Darin steps into his position as CEO, the founders will
continue to play active roles in the business relating to their unique
talents. Tina Kuna will serve as CFO for the business, while Stephanie Allen
as President will concentrate on strategic development.
Darin is amazed at the early success of Dream Dinners and recognizes both
the challenges and the opportunities in taking this industry from a niche
market to mainstream . "Nobody in this industry is positioned as well as we
are to take it to the next level," said Leonard. The plans and strategy
necessary to re-define the industry requires new thinking and he is passionate
about the possibilities in front of Dream Dinners.
Darin Leonard BIO
As Managing Partner of OneAccord, an international revenue consulting
firm, Darin has driven major revenue growth plans, systems and processes for
mid-market Fortune 500 companies in the food manufacturing and retail
industries. He began consulting with Dream Dinners in 2007 on systems and
strategy before joining full time.
Prior to his work with One Accord, Darin built leadership success within
the Maytag Corporation, where he spent twelve years at various leadership
positions in all three of Maytag's divisions (retail, builder and national
accounts). Darin left Maytag to launch an innovative retail concept in the
Northwest called the Maytag Stores, where he served as CEO for almost three
years.
Dream Dinners has doubled its revenue every year since 2002, is ranked 5th
fastest-growing on Entrepreneur magazine's Franchise 500 and its co-founders
were named 2006 Ernst &Young Entrepreneur of the Year in the Pacific Northwest
Consumer Product category. For more information, visit
http://dreamdinners.com.
PR Contacts: Alice Haynes 360 804-2000/425 760-4386
http://www.dreamdinners.com
SOURCE Dream Dinners

Alice Haynes of Dream Dinners, +1-360-804-2000, or +1-425-760-4386