Sears Selected as Only National Retailer of New Jenn-Air(R) Appliance Suite

Wed Nov 4, 2009 3:30pm EST
 
[-] Text [+]
Sears Blue Appliance Crew Raises Performance Standards Offering New
Super-Premium Appliance Collection

HOFFMAN ESTATES, Ill., Nov. 4 /PRNewswire-FirstCall/ -- The nation's leading
retailer of appliances today announced an agreement with Jenn-Air to make
Sears the only national retailer for Jenn-Air's new collection of
super-premium appliances. The new line of Jenn-Air appliances redefines
'best-in-class' for the kitchen, highlighting advanced technology, higher
performance and overall enhanced design.

"Sears continues to listen to our customers who have voiced their desire for a
super-premium line," said Doug Moore, senior vice president and president of
Home Appliances for Sears Holdings. "As the nation's leading appliance
retailer, Sears is committed to providing the best selection of major
appliances, and beginning later this month, customers will have the
opportunity to engage with a sophisticated and attention grabbing display
showcasing as many as 17 Jenn-Air appliances in approximately 255 of our
largest stores -- in various retail formats. Our relationship with Jenn-Air to
carry its luxury line of kitchen appliances is another great example of how we
continue to enhance our brand offerings."

"We're impressed by the technology, performance, fit and finish of these
products," Moore added.  "Customers investing in super premium appliances
require the type of knowledge and guidance that the Sears Blue Appliance Crew
and our sears.com Web site can deliver."

Ann Fandozzi, Whirlpool Corporation's vice president of sales and marketing
for Sears added, "The Sears and Jenn-Air relationship aligns two companies
committed to offering advancements in appliance technology, combined with
elegant design and enhanced functionality."

Categories included in the Jenn-Air premium product line include:
    --  Wall Ovens
    --  Pro-Style® Cooktops
    --  Ventilation products
    --  Downdraft Cooktops
    --  Microwaves
    --  Slide-in Ranges
    --  Built-in Refrigerators

    --  High Performance Dishwashers



Customers may also view the new Jenn-Air line at sears.com.

About Sears Holdings Corporation
Sears Holdings Corporation is the nation's fourth largest broadline retailer
with approximately 3,900 full-line and specialty retail stores in the United
States and Canada.  Sears Holdings is the leading home appliance retailer as
well as a leader in tools, lawn and garden, home electronics and automotive
repair and maintenance.  Key proprietary brands include Kenmore, Craftsman and
DieHard, and a broad apparel offering, including such well-known labels as
Lands' End, Jaclyn Smith and Joe Boxer, as well as the Apostrophe and
Covington brands.  It also has Martha Stewart Everyday products, which are
offered exclusively in the U.S. by Kmart.  We are the nation's largest
provider of home services, with more than 12 million service calls made
annually.  Sears Holdings Corporation operates through its subsidiaries,
including Sears, Roebuck and Co. and Kmart Corporation.  For more information,
visit Sears Holdings' website at www.searsholdings.com.

About Sears Home Appliances
Sears is the nation's leading appliance retailer with the largest selection -
over 3600 models. Only Sears sells the top 8 brands, including Kenmore, the
nation's leading appliance brand. Sears always beats the competition's price,
guaranteed, up to 30 days. Sears offers worry-free 1-year service, guaranteed
and free help and support on all brands serviced by Sears 24/7 by phone. Sears
provides next day delivery on over 1600 models - that's five times more than
any national competitor. In March 2009, Sears launched the online ENERGY STAR
Rebate Center - a program to help educate Americans about the millions of
dollars in rebates that are available for ENERGY STAR-rated products and make
it faster to receive these rebates. Sears has demonstrated its commitment to
increasing America's energy efficiency through its actions over more than 10
years.

Sears sells more ENERGY STAR-rated appliances than any other retailer. In
fact, in 2008, Sears was the first retailer to sell more than 3.1 million
ENERGY STAR-qualified appliances from the nation's top brands, including
Kenmore, the nation's leading appliance brand. In 2008 alone, Kenmore ENERGY
STAR-rated appliances helped save America nearly 700 million Kilowatt hours,
over four billion gallons of water, and over $100 million dollars.

About Jenn-Air
Since the introduction of the first self-ventilated cooktop in 1961 and
downdraft ventilated range in 1965, Jenn-Air has consistently built on its
reputation as a technology and design innovator. Its selection of style
options includes two distinct stainless steel collections and two cutting edge
finishes: Floating Glass and Oiled Bronze. From downdraft cooktops, wall ovens
and professional-style ranges to dishwashers, refrigerators and such
entertaining essentials as warming drawers, built-in ice machines and wine
chillers, Jenn-Air offers a complete line of super premium kitchen appliances.
To learn more about the Jenn-Air appliance collection, please visit
http://www.jennair.com.

About Whirlpool Corporation
Whirlpool Corporation is the world's leading manufacturer and marketer of
major home appliances, with annual sales of approximately $19 billion in 2008,
70,000 employees, and 67 manufacturing and technology research centers around
the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana,
Brastemp, Consul, Bauknecht and other major brand names to consumers in nearly
every country around the world. Additional information about the company can
be found at http://www.whirlpoolcorp.com.




SOURCE  Sears Holdings Corporation

Larry Costello of Sears Holdings, +1-847-286-9036, Larry.Costello@searshc.com;
or Regina Pelz-Westergaard of Euro RSCG Worldwide PR, +1-847-286-8984,
regina.pelz-westergaard@eurorscg.com, for Sears Holdings

 

Featured Broker sponsored link

Editor's Choice

A selection of our best photos from the past 24 hours.  Slideshow 

Most Popular on Reuters

  • Articles
  • Video