Build-A-Bear Workshop, Inc. Sets Date for 2009 Second Quarter Earnings Announcement and Investor Conference Call

ST. LOUIS--(Business Wire)--
Build-A-Bear Workshop, Inc. (NYSE: BBW), an interactive, entertainment-based
retailer of customized stuffed animals, will report results for its fiscal 2009
second quarter ended July 4, 2009, on July 30, 2009 prior to the opening of
trading on the New York Stock Exchange. The Company will host its quarterly
investor conference call to discuss the results at 9 a.m. EDT on July 30, 2009.

The dial-in number for the live conference call is (617) 847-8712 (domestic and
international). No access code is required. The live Internet broadcast may be
accessed at the Company`s investor relations Web site, http://IR.buildabear.com.
The call is expected to conclude by 10 a.m. EDT.

Replays of the conference call will be available via the Internet and telephone.
The replay of the conference call webcast will be available at the investor
relations Web site for one year. A telephone replay will be available beginning
at approximately noon EDT on July 30, 2009, until midnight EDT on August 13,
2009. The telephone replay is available by calling (617) 801-6888. The access
code is 95154898.

Build-A-Bear Workshop, Inc. is the leading and only global company that offers
an interactive make-your-own stuffed animal retail-entertainment experience.
Founded in 1997, the company currently operates more than 400 Build-A-Bear
Workshop® stores worldwide, including company-owned stores in the United States,
Puerto Rico, Canada, the United Kingdom, Ireland and France, and franchise
stores in Europe, Asia, Australia and Africa. In 2007, the interactive
experience was enhanced - all the way to CyBEAR® space - with the launch of
buildabearville.com®, the company`s virtual world stuffed with fun. Build-A-Bear
Workshop (NYSE: BBW) posted total revenue of $468 million in fiscal 2008. For
more information, call 888.560.BEAR (2327) or visit the company`s award-winning
Web sites at www.buildabear.com.

Build-A-Bear Workshop, Inc.
Investors:
Molly Salky, 314-423-8000 x5353
or
Media:
Jill Saunders, 314-423-8000 x5293

Copyright Business Wire 2009