RipStik(R) Caster Board Named Outdoor Toy of the Year

Sat Feb 16, 2008 10:00pm EST
 
Email | Print | | Reprints | Single Page
[-] Text [+]
Caster Board Takes Top Honor at T.O.T.Y Awards Ceremony Hosted by
                    Toy Industry Association (TIA)
NEW YORK--(Business Wire)--
The RipStik(R) Caster Board, one of the holiday's hottest selling
items, was awarded Outdoor Toy of the Year by the Toy Industry
Association (TIA) during the T.O.T.Y (Toy of the Year) Awards
Ceremony, February 16 at Pier 60 at Chelsea Piers in New York. The
launch of the RipStik in 2007 ignited a nationwide trend, proving
there is no other product on the market that provides the sheer fun
and feeling of carving on dry land.

   "We are thrilled that the RipStik has been selected for this
T.O.T.Y award," said Carlton Calvin, president of Razor USA,
manufacturers of the RipStik. "The introduction of the RipStik has
lead to a nationwide craze, with consumers of all ages carving on the
streets, from Southern California to Florida and everywhere in
between. This spring, RipStik fans can look forward to more RipStik
products with exciting new features in stores nationwide."

   The RipStik Caster Board is innovative and patented with a unique
mechanical design that blends the carving of surfing and snowboarding
into a sport for dry land. The RipStik melds the motions and anatomy
of both action sports into a distinctive ride. The independently
rotating platforms and two inclined caster wheels generate speed and
create a fun carving motion on the pavement while allowing tight
twists and turns without pushing - just twist and go!

   The RipStik features:

   --  Plastic end platforms connected by metal torsion beam

   --  Urethane wheels on 360 degree inclined casters

   --  Traction pads on each platform

   --  Independently rotating platforms generate speed and allow
        tight twisting and turning without pushing

   --  Kick tail and raised kick nose with concave design for tricks
        and improved footing

   The T.O.T.Y Awards encompass 11 different industry categories that
are designed to recognize the best toys and youth entertainment
products, along with outstanding individuals, companies and team
achievements.

   The RipStik will be exhibited at Toy Fair, booth #2206 at the
Javits Convention Center, February 17-20. The Company will introduce
the RipStik "G," the newest RipStik Caster Board, which features a
spinning aircraft-grade aluminum "G" tube in the center for an extreme
grinding experience.

   RipStik products are currently sold in more than 10,000 retail
stores nationwide and have received numerous awards and accolades
including the Toy Industry Association's 2007 "Toy of the Year"
nomination, Creative Child "Seal of Excellence," National Parenting
Center "Seal of Approval," Newsweek's "Top Holiday Gifts," USA Weekend
"Top Toys for Teens", Wal-Mart's Top 12 Toys of Christmas and Toys R
Us' Hot Toys of Summer. For more information, visit
www.ripstikusa.com.

Razor USA
Laura Jastram or Tracy Garcia, 866-332-0565
ripstiknews@carryonpr.com

Copyright Business Wire 2008

 

Featured Broker sponsored link

Editor's Choice

Photo

A selection of our best photos from the past 24 hours.  View Slideshow 

Most Popular on Reuters

Photo
Bearing Witness
Reuters award-winning multimedia piece, reflecting five years of reporting the war in Iraq.