China to Become One of the Most Important Sports Markets in the World

DUBLIN, Ireland--(Business Wire)--
Research and Markets
(http://www.researchandmarkets.com/reports/c84930) has announced the
addition of "China Sports Market Report 2008" to their offering.

This report has a complete study and analysis on China sporting
market, product, consumers, major players, etc, which will give you a
better understanding and insight into the dynamic and promising China
sports market. China's sports goods market, which reached 66 billions
RMB in 2007, is expected to grow at 15% rate in the next few years,
and will become one of the most important sports market in the world.

The surging China economy, 2008 Olympic Games and increase of
disposable income will give the market momentum to further grow. In
China, the sports market is fragmented, while the competition is
fierce, dominated by both international and domestic brands such as
Nike Adidas and Li Ning.

Key topics

- China Sporting Market Overview

- Major Sporting disciplines in China

- Consumers

- Products and services

- Retail Channel Landscape

- Competitive Landscape

- Key companies in sports goods retail

- Market entry Strategy

Companies mentioned:

- Nike

- Adidas

- Li-Ning

- ANTA

- Decathlon

- Sport100

- Sport city

- Doublestar

For more information visit
here

Research and Markets
Laura Wood
Senior Manager
Fax: +353 1 4100 980
press@researchandmarkets.com

Copyright Business Wire 2008